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The Small Business Expo - BOQ Presentation

The Small Business Expo 2015, is the only event in Australia specifically designed to better prepare small business owners with the essentials to survive and thrive in the industry.
by

Staycee Pine

on 20 November 2014

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Transcript of The Small Business Expo - BOQ Presentation

The only event in Australia specifically designed to help strengthen the structure and resources to better prepare small business owners with the essentials to survive and thrive in the industry.
Despite being such an important plank of the Australian economy, one in three small businesses fails in the first 2 years. Yet there is no one-stop shop to help guide small business through the maize of services, systems, ingenuity and regulation they will come across to ensure survival and prosperity.
The Small Business Expo has been specifically conceived to do just that and will provide the resources, support and business know how under one roof to help make small business owners survive and prosper.
The Small Business Expo
is the
only
event in Australia specifically designed to better prepare small business owners with the essentials to survive and thrive in the industry.
Despite being such an important plank of the Australian economy, one in three small businesses fails in the first 2 years.

Yet there is no one-stop shop to help guide small business through the maize of services, systems, ingenuity and regulation they will come across to ensure survival and prosperity.

The Small Business Expo has been specifically conceived to do just that and will provide the resources, support and business know how under one roof to help make small business owners survive and prosper.
Despite being such an important plank of the Australian economy, one in three small businesses fails in the first 2 years.
Despite being such an important plank of the Australian economy,
small businesses fail in the first 2 years.
one in three
Yet there is no one-stop shop to help guide small business through the maize of services, systems, ingenuity and regulation they will come across to ensure survival and prosperity.
The Small Business Expo has been specifically conceived to do just that and will provide the resources, support and business know how under one roof to help make small business owners
survive & prosper.
Venue /

Brisbane Convention & Exhibition Centre

Date /
February 7 - 8th 2015

Time /
10am - 4pm

Floor Space /
2500m2

5000-7000+

Expected visitors

Event details:
Confirmed Speakers:
Philip Di Bella

We are looking to engage visitors who fit into the following:

Target market:
The expo will be split into different areas of engagement with an estimated 70 exhibitors taking space to display their businesses directly to visitors showing in a well-crafted manor all facets of opening, running and maintaining a business.

Exhibitors:
Exhibitors will be spread across the
following industries:
Finance, Banking and insurance
Builders, suppliers, trade and retail
Engineering and Architecture
Legal and Accounting
Business brokers and real estate agents
Advertising, marketing and web design
Franchises
IT/Software, hardware and operating systems
Government and Council departments

Timeline Project Services
Media Heroes
Brand Genetics
The State Government
Brisbane City Council
Di Bella Coffee
Remedy IT
Smith and Sons
Commercial One Furniture
Push Architects
Sports Camps Australia
Betastyle Stainless
Milton Lighting
Ordermate


To date, we have confirmation from the
following businesses taking part:
Those wanting information and advice on how to start a small business, including start up costs and regulations.


Existing small business owners looking to expand or maintain their current business
Confirmed Sponsors:
Venue

Brisbane Convention & Exhibition Centre
Date & Time

May 23 - 24th 2015 / 10am - 4pm
Floor Space
2500m2
Floor Plan & Booths:
2500m2
Exhibition hall floor space
70
Booths available
$3200
3m x 3m booth
+GST
Sponsorship:
There are two types of sponsorship levels we seek.

Both are a unique opportunity to tap into a fresh faced market of 5000-7000+ small business owners supported by the extensive advertising program.

Platinum
10 available
Advertising & Marketing
The Small Business Expo will be advertised extensively through various online, on air and printed publications through partnerships with
News Ltd, Brisbane Marketing and confirmed sponsors.

Over the next 5months, we plan to push the event on social media channels, with radio advertising commencing 4weeks out from the event.
30 minute segment scheduled on ABC
- Commercials scheduled on B105 and Triple M
- These ads will run for 1 month prior to Xmas at a medium exposure level. Second week of January when most people return from leave the exposure of the ads will be at maximum on radio and print

Commercials scheduled on B105 and Triple M
Medium exposure level for 1 month prior to Xmas
Running for 1 month prior to Xmas at a medium exposure level
Email marketing targeting new and existing database
Small Business Expo website
Social media - Twitter, Facebook, Linkden

Courier Mail
, banner adverts and expo supplement
Quest Newspapers
, banner adverts
Radio
Television
Newspapers
Online
Naming rights sponsor
Investment required
$50,000
+GST
Exclusive
naming rights
to the event

Prime
exposure
on all ticketing, printed material, social media releases, website and radio advertising

Logo
placed in the top header of the SBE website with link provided directly to your website

Prominent signage
at front entry of the expo

Market research
at point of ticketing purchases and exit of event

4 x tickets
to guest speaker, Ben Roberts-Smith with preferred seating

3m x 6m
booth
for the 2 day event

Post event afternoon tea to
meet Ben Roberts-Smith
privately

Opportunity to network and generate leads to a audience of
5000-7000+

First right of refusal for future events
Naming Rights Return Investment
$6000
3m x 6m booth
Booths include:
2 x chairs
1 x table
Additional hire items:
AV equipment
Lighting
Power supply
a
Naming Rights
$50,000+GST
Investment required
Exclusive
naming rights
to the event

Prime
exposure
on all ticketing, printed material, social media releases, website and radio advertising

Logo
placed in the top header of the SBE website with link provided directly to your website

Prominent signage
at front entry of the expo

Market research
at point of ticketing purchases and exit of event

4 x tickets
to guest speaker, Ben Roberts-Smith with preferred seating

3m x 6m
booth for the 2 day event

Post event afternoon tea to
meet Ben
Roberts-Smith
privately

Opportunity to network and generate leads to a audience of
5000-7000+

First right of refusal for future events


Platinum sponsorship
10 available
$10,000+GST
Investment required
Return on Investment
3m x 6m booth
for the 2 days of the event

Exposure
on all printed material

Logo
placed on the front page of the SBE website with link provided directly to your website

Preferred seating
at all workshops
2 x tickets
to guest speaker, Ben Roberts-Smith

Opportunity to network and generate leads to a audience of
5000-7000+

Market research
feedback provided on exit of event



Plans for the future?
The Small Business Expo is the very first of many with plans already in place for the expansion into Melbourne and Sydney in 2016. NSW is home to 650,000 small enterprises, VIC 495,000 and QLD 400,000.

These figures are rising steadily as more and more people seek the financial freedom and the desire to be their own boss.

This is a great event to be a part of, not only for massive exposure, but to help stabilize and sustain the small business industry in Australia.

More sponsors to be announced over the coming weeks.
Ben Roberts-Smith
Founder and Managing Director of
Di Bella Coffee
Leading strategic advisor to Government and industry on a broad range of defence and security issues.
+GST
Naming Rights
Only 1 available
Only 1 available
Return on Investment
Full transcript