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Rhetorical Appeals and Techniques
Transcript of Rhetorical Appeals and Techniques
Parallel structure a rhetorical device in which the
same grammatical structure is used
within a sentence or paragraph to
show that two or more ideas
have equal importance Pattern of Organization/
Organizational Pattern how text is organized in writing Direct (Explicit) Characterization Types of
Characterization Narrator explicitly describes a character.
Ex: Kat was popular but snobby.
Tim was a nice, honest boy.
Explicit: Clearly stated. Indirect (Implicit)
Characterization Character traits reveled through actions
Ex: Jess left the pizza crust on her floor.
Tim helped old Ms. Jones with her bags.
Indirect characterizations are implicit.
Implicit: not clearly stated, implied. Thesis a statement or premise supported
by arguments; the subject or theme
of a speech or composition Controlling idea the main point or underlying direction of a piece of writing.
A controlling idea makes the reader ask a question that will be answered by reading more or helps the reader
understand the author’s purpose for writing
the paragraph or essay. the intended target group for
a message, regardless of
the medium Audience Examples of purposes for writing:
•To entertain •To explain
•To describe •To inform
•To persuade •To respond the intended goal of a piece of writing;
the reason a person writes Purpose Step 1 - Plan
Step 2 - Structure
Step 3 - Revise
Step 4 - Edit
Step 5 - Publish My father's love truly does live on. Through my mother, sister, and me, his love continues through our words and actions. The people my dad touched during his life also carry on his love. But even more tangibly, there are four strangers who are now aware of my father's immense spirit of love. For my father, the display of love did not cease when his heart did. His love continues to this day in the very lives of four strangers: the recipients of my dad's heart, live, kidneys, and pancreas. (example of....) Example of Pathos In the year 2000, 22,953 transplants were performed in the United States. These organs were harvested from 5984 donors. However, more people still wait desperately for the gift of life. As of November 2, 2001, there were 78,802 people nationwide waiting for organs Example of Logos Words that are likely to produce a strong emotion Charged Words Examples: Tyranny, Liar, Cheat, Justice, Freedom A method of paragraph development using short, interesting, usually true story. Often amusing, often told in the first person point of view. Anecdote Information includes and explains the steps or stages in a particular procedure (directions) leading to the completion of a task, product or project. Sequence/ Process A pattern of organization uses reference to location, places, or direction of movement from top to bottom, left to right, east to west, north to south, etc. Spatial Order Sources any thing or place from which something comes, arises, or is obtained; a book, statement, to person supplying information.
Opposing Viewpoints diligent and systematic inquiry or investigation into a subject in order to discover or revise facts, theories, applications, etc begins with a generalization and moves to a specific example; general statements-major premises-are applied to
specific situations-minor premises Deductive Reasoning Inductive Reasoning arriving at a conclusion based on collected evidence; the more evidence,
the more likely the conclusion is true Ethos, Pathos, or Logos? Ethos, Pathos, or Logos? Ethos, Pathos, or Logos? Ethos, Pathos, or Logos? Ethos, Pathos, or Logos? Ethos, Pathos, or Logos?
Ethos, Pathos, or Logos? Ethos, Pathos, or Logos? Ethos, Pathos, Logos? Rhetoric is the art of using language
please or persuade Rhetoric &
Rhetorical Appeals The Art of Persuasion & Rhetorical Appeals Material(s) that provide a first-hand account
of a subject or event Primary Source Secondary Source Material that interprets or analyzes a subject or event after the fact, and often based on information from primary sources Putting the main idea(s) of a source into your own words, including only the main point(s) Summarize Putting a passage from source material into your own words, while also attributing it to the original source Paraphrase Taking someone's ideas or words as if they were your own Plagiarism A list of sources at the end of a paper or other
informational source; sources not used in the final essay
should NOT be listed The act of giving
credit to an
original source Cite mocking imitation of a known person, literary work, or movie harsh, cutting language or tone intended to ridicule the humorous use of a word or phrase so as to emphasize or suggest its different meanings or applications, or the use of words that are alike or nearly alike in sound but different in meaning;
a play on words. Pun Parody Sarcasm inversion of meaning; saying the opposite of what is meant. Verbal Irony Works Cited Research Writing Process Satire Writing that uses humor and wit to ridicule the vices or follies of people or society.