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HUMAN BEHAVIOR IN BUSINESS ORGANIZATION

Why we study human behavior?
by

Ire Mae

on 21 November 2012

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Transcript of HUMAN BEHAVIOR IN BUSINESS ORGANIZATION

Why do we need to study
human behavior in
an organization? Business organizations are
made of people interested in
other people. In an organization: people who sell
insurance Supervisor who is
responsible for his
subordinates. A Bank Teller who's obliged
to maintain her smile in front of clients. Business organizations,
big or small, always involve
a study of human behavior. Management is constantly
trying to understand and
influences the mental processes
of others and the only access we
have on the mental processes of
others is through a study of their
behavior. overt covert Behavior that are directly observable. Behaviors that cannot be observed directly. People are continually adjusting
to and depending on other people. Many people fail to adjust
to the work environment
because they do not know
the nature of the work and
the climate they are getting into. There is no better way to find
out about the behavioral climate
of a work situation than to study
the behavior of people who work in
this climate. Studying human behavior arises from
the fact that more and more leaders of
business and industry are coming from
the ranks of college graduates. Leadership in business is becoming
more demanding and the person
without a college degree may be
handicapped in his efforts to rise to
higher position of responsibility. Finally, the knowledge of the
principles of the human behavior
will help one acquire understanding,
skills, and desires whicj will prepare
him to work with others with increasing
cooperation, understanding and effectiveness. Understanding Human Behavior Internal Perspective External Perspective - considers the factors inside the
person to understand behavior. Behavior is explained in terms of
thoughts, feelings, past experiences and needs of the individual. These internal processes
lead people to act in specific
way. The internal perspective implies that
people are best understood from the
inside and that people's behavior is
best interpreted after understanding
their thoughts and feelings. -focuses on factors outside
the person to understand behavior. External events such as social factors
and environmental forces to which a
person is subject to. Perspectives Emphasizing
Internal Factors Biological perspective
Views our physiological hardware (especially the brain and nervous system) as the major determinants of behavior and mental processing.
From a biological perspective, we would focus on a deficiency of activity for certain chemicals in our nervous system as the cause of this behavior.

ex. CHANGE OF MOOD
A few weeks after starting to ingest the drugs, we feel better because mood is in part a function of brain chemistry.
example:
Why one of your co-workers is not
combing the left side of her hair?

Why one of your teammates cannot speak well and he tends to utter nonsense words? Cognitive perspective
Emphasizes how our mental
processes, such as perception,
memory, and problem solving,
work and impact our behavior.
When explaining why people become depressed, the cognitive psychology would focus on reasons such as how people explain their successes and failures.
If we blame ourselves for all of our setbacks (i.e., make internal attributions), we might start to feel poorly about ourselves.
However, if we realize the situation played a role in some of our setbacks (i.e., make external attributions), we might not feel so badly.
Many people report problems remembering other people’s names
Often, we claim it is because we have bad memories, but is that so?
Or, is it that we never bothered to exert the mental energy required in the first place to encode other people’s names?
So, that's how internal
perspective explains
behavior.
Biological
Cognitive Perspectives Emphasizing
External Factors Behavioral perspective

Explains that we behave as we do because of our past history of conditioning by our environment.
Classical Conditioning Operant Conditioning Can explain how we learn fear and
other emotional responses,
taste aversions, and certain other
behaviors.
Example:

You don't want to eat Batchoy anymore
because the first time you ate Batchoy, you
experienced bad stomach. Example:

When entering a department store, you may catch the scent of a perfume or cologne of an old boyfriend or girlfriend, and instantly be reminded of that person because during the relationship, you came to associate the scent with the person.
Involves the relationship
between our behavior and its environmental consequences.
Example:

If you ask a question in class, and the teacher say “What a stupid question!” you are unlikely to ask questions in the future to avoid such an undesirable consequence
But, if the teachers prefaces his or her response to the question with “That’s an interesting question,” you may continue to ask questions in the future because of the desirable consequence of being implicitly told you are smart
Punishment (ex. you are not allowed to watch the television for a week due to low grades)
Negative Reinforcement
(ex. you are not going to watch the television for a week prior to your exam to get high grades. The Sociocultural Perspective In 1964, Kitty Genovese was brutally attacked and murdered while trying to enter her apartment building in New York City late one night. Many of the people living in the building heard her screams and cries for help, but no one called the police under after the attacker had killed her and fled more than 30 minutes later.
Subsequently, researchers devised laboratory experiments that examined how particular variables influence people’s decision whether or not to help each other.
Diffusion of responsibility

It is a sociocultural phenomenon whereby a person is less likely to take responsibility for action or inaction when others are present. Considered a form of attribution, the individual assumes that others either are responsible for taking action or have already done so. Social Loafing

It is the phenomenon of people exerting less effort to achieve a goal when they work in a group than when they work alone.

This is seen as one of the main reasons groups are sometimes less productive than the combined performance of their members working as individuals, but should be distinguished from the coordination problems that groups sometime experience. So, that's how external
perspective explains
behavior.
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