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ADIDAS

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by

Jozadee Sahirim

on 1 February 2016

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Transcript of ADIDAS

ADIDAS
HADEEKA
BTT
PERIOD:8
MRS.MUNSAMEY
THURSDAY JANUARY 28 2016
ADIDAS
Founding year...
Founding year: August 18 1949

Herzogenaurach, Germany


Adidas AG is a German multinational corporation that designs and manufactures sports shoes, clothing and accessories headquartered in Herzogenaurach.

Herbert Hainer has a graduate in economics from University of Applied Sciences Landshut. Herbert was Division Manager Sales and Marketing for Procter & Gamble. Herbert Hainer joined Adidas Group in 1987. Herbert served as Member of the Executive Board and Deputy Chairman of the Executive Board, Adidas-Salomon AG, for Adidas Group.

The number of employees: 53,731

Adidas
HADEEKA
ADIDAS
Herbert Hainer is the CEO of Adidas

Products
Adidas competitor
Nike

Founding date: January 25, 1964
Nike is one of the most popular companies in the world. They're mission is to bring inspiration and innovation to every athlete around the world. They're vision is to transform they're corporate responsibility function into sustainable buisness and innovation.
ADIDAS COMPETITOR
PUMA
Founding year: 1948, Herzogenaurach, Germany
What's the story behind the puma brand name?

Its very simple, you know the story of the two brothers,one was Adolph Dassler and he called his company adidas, and his brother called Rudolf D, so he was thinking to call his brand RUDA, but someone said it would sound awkward,so he decided to switch two letters, put a P in the name so out came PUMA
The story of adidas
Every great story has a beginning. This one started in a small town in Bavaria, Germany. After first step in his mother's wash kitchen, Adi dassler registered the "Gebruder Dassler Schuch fabric" in 1924 and embarked oh his mission to provide athletes with the best possible equipment. Gold medals in Amsterdam (1928 Lina Radke) and Berlin (1936, Jesse Owens)were first rewards and milestones and only the start of our story.
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