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Food Ethics!

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Gabriel Fuentes

on 12 February 2013

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Transcript of Food Ethics!

By: Mike Berling
Hayden Baronian
Patrick Flood
Gabriel Fuentes
Katie Kavanagh Food Ethics Unethical Food
Marketing Diet Industry Energy Drink Ethics What is Food Styling? Making foods appear more attractive than they actually are

Prevalent in the appearance of drinks, salads, hamburgers and sandwiches

Video on food styling technique

Discuss video and articles What's Wrong With This Picture? Not Just Burgers….
TACOS too!! Diet Pills in College Study results show that "college women with a high risk of developing eating disorders report high rates of diet aid use"

Is this alarming? Or is it an accurate representation of most college-age women and diet aid use? According to CNBC in 2010, the weight loss industry makes $55 billion globally every year

Americans spend $40 billion annually on weight loss programs and products

Yet there is a very low success rate!

The New England Journal of Medicine reported in 2006 that "most people who participate in weight loss programs regain 1/3 of the weight lost during the next year". Based on the homework and/or your own experience, how ethical is the weight loss/diet industry? Many people perceive energy drinks as BAD

There have been many articles published about drinking energy drinks leading to death

Is everything you hear true?

Are the energy drink companies to blame? Legal Requirements Definition: any set of federal, state, or local requirements or permits which apply to operations or activities

Have to abide by or face consequences/lawsuits Why do GMOs Exist? What is a GM Organism? "Genetically modified organisms can be defined as organisms in which the genetic material (DNA) has been altered in a way that does not occur naturally" - as defined by WHO

GM Foods that dominate the US market: maize, soybean, rapeseed, squash, and potato

85% of the soy grown in the US is GM

Corn flakes, Soda, Ketchup, Doritos and Other Corn Chips, and most Livestock! Genetically
Modified Foods Monster Energy Drink Article People are misinformed about caffeine

Labels comply fully with U.S. laws regulations

No link between product and reported events

Death of 14 year old girl Difference Between
GMO and non-GMO Genetic modification in GMOs causes new proteins

“Existing, approved GM crops are substantially equivalent to conventional counterparts. The “what’s new” in these crops comes down to new DNA, which in turn produces a new protein (and new RNA encoding that protein).” - Monsanto.com

WHO and FAO have done studies that show genetic modification may sometimes lead to an unintended increases in non-targeted proteins Jeopardy!! What is a GM Organism? What are some general problems
that GMOs try to solve? Seedless crops, slow-rotting tomatoes, herbicide and insecticide resistant crops, and much more! Diet Aid Advertisements Many advertisements are deceptive

They promise miraculous weight loss from these pills or diet aids, when they seem to really just be selling hope

How can they promise effectiveness and dramatic weight loss when they are clearly not as effective as the companies say they are?

What about the use of a "doctor" promoting these products in advertisements? Monsanto Which of the 8 ethical lenses are applicable to the diet industry? empathy
fairness
character
liberty
rights
responsibilities
outcomes
authority Universal First Principle Who are the stakeholders in the diet industry?

Do the companies and their advertisers, the health care companies, and doctors have a responsibility to the public in regard to the diet and weight loss products they are promoting? Negatives:
Super Bugs and Weeds
Possible Lawsuits
Ecosystem

Positives:
Lower fossil fuel consumption for farmers
Possible health benefits
Food Crisis What is Food Styling? $4.6 Billion spent on TV ads

Most TV ads market cereal, sweets, snack food, and convenient food

More children recognize Ronald McDonald than Mickey Mouse!! Sad?

Are fast food ads responsible for childhood obesity? Marketing to Children What are Some Child
Oriented Ads? Does anyone have a personal story
or experience with food advertising? Package Labeling The Truth "Non-GMO" "All Natural" "100% Juice" Synthetic Ingredients Calcium Pantothenate Fibersol-2 Fructooligosaccharides Inulin synthetically produced from formaldehyde digestion-resistant
fiber synthetic fiber and sweetener artificial and
invisible fiber Do you believe that the Monster Energy drink company needs to go above and beyond the legal requirements of the FDA and GRAS? Social Responsibility Definition: the idea that companies should embrace its social responsibilities and not be solely focused on maximizing profits

Developing a positive relationship with the society which they operate in. Have energy drink companies been socially responsible enough in educating the public about potential misuses or risks of energy energy drinks? Why or why not? Are Energy Drinks Safe? Education about energy drinks

Social responsibility of energy drink companies

Abuse of energy drinks

When not to drink energy drinks 70% of all processed foods are GMOs. 90% of all GMO seeds are made by Monsanto Proposition 37
Full transcript