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Business and Professional Writing

This is a visual syllabus for ENGL 344
by

Vibr8 Love

on 28 August 2014

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Transcript of Business and Professional Writing

Welcome to Business and Professional Writing
Your Professor & Guide
Dr. Nicole A. McFarlane
Contact Me
(910) 672-2146
nmcfarla@uncfsu.edu
Mon/Wed/Fri 3:00-5:00pm
or make an appt.
Butler 363, Suite C
Meeting Times
and Locations
Tuesday & Thursday
3:45pm - 5:00pm
Section 4
Tuesday 12:30pm - 1:45pm, Butler 359
Thursday 12:30pm - 1:45pm, Butler 312
Section 3
SBE 109 Tuesdays & Butler 312 Thursdays
Textbook
Access to required readings, resources, and postings as assigned in Blackboard
Textbooks and
Required Tools

Computer access
high speed
internet
Microsoft
Office
Acrobat Reader
Stuff You Need to Know
FSU Email Policy
Catalog
Description
Student
Accommodations

Learning
and
Outcomes

Course Requirements
Use Social Media Effectively
What you'll learn
Attendance/Timeliness
Academic
Integrity
Course
Communication
Class Conduct
Point Evaluation
@2FarLane
www.nicoleashantimcfarlane.com
Create Web Presence
Search Anything
Communicate Adequately
Choose a path
Hands on
Traditional
or
Unit One
bomb
Hands-on
Design Custom
Traditional
Design

yourself
250
Analyzing visual rhetoric; 2-page, single-spaced formal recommendation report (proposal); discovering online “shareware” (due, August 31st); recognizing the power of Microsoft Word; reviewing/revising current résumé (due, September 6th); preparing for mock video conference job interviews, using Google Hangout
Presentation
Present Media
Unit Two
Activities
& Assignments
Hands on
Design digital portfolio prototype
Traditional
Write a 5 page APA format Paper
Mock Video Conference
Goodwill Job Hunting
Redesigning/rewriting résumé; Uploading electronic signatures; Drafting 1st draft career biography; Requesting letters of recommendation and handwriting thank you notes
Activities
& Assignments
250
and write 2 page informal paper
Unit Three
Hands on
Traditional
250
Is Style Really Everything…?
Activities
& Assignments
Considering desired level of web traffic for search optimization using social media; Continuing to revise résumé formats and career bios
Generate screen-based résumés;
develop career biography slideshow
Develop professional website with résumé
Open LinkedIn Account (or other social media)
Create Career Biograpy video or slideshow
Write comparative case study on social media (2 -page APA)
Write paper detailing research/analysis of theme, style, website layouts; digital résumés, and scanning, career networking with social media
(5-pages APA format)
Optimize Professional Searches
Unit Four
Hands on
Traditional
Activities
& Assignments
Ready for the World [Wide Web]
Revising digital résumés, designing/editing
career biography videos or slideshows, researching/joining social networks
Present new professional web presence;
provide 2-page report on your
online transformation
250
Launch professional website with 1 page summary
Research/write 5 page, single-spaced
report on costs/benefits of 3 pertinent
professional organizations and associations
(5-pages APA format)
Are you ready?
http://tinyurl.com/mdt6tgl
#broncobizwrites
Stay tuned for
details about Thursday & Friday Technology Workshops

Butler 359 & 312
Full transcript