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Presentación Agencia DDB-Redacción Publicitaria

Machi y jazz
by

Jazmine Arias De la Torre

on 27 May 2011

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Transcript of Presentación Agencia DDB-Redacción Publicitaria

Masami Oshige
Jazmine Arias Historia
1949 James "Ned" Doyle Bill Bernbach Maxwell Dane “ Dejemos de hablar a la gente y empecemos conversaciones que lleven a la acción.” Red de comunicaciones de marketing líder ¿Quiénes somos?
¿En qué creemos?
¿Cómo debemos actuar? 200 oficinas en 90 países Filosofía Filosofía Filosofía "Las ideas son sinónimo de combustible, relevantes
y concretas" “La creatividad es el arma más poderosa en los negocios” "Insights que hagan reaccionar." Agencia: Pragma DDB
País: Perú
Titulo: "The Sooner The Better"
Cliente: INEN (Departamento de Prevención al Cáncer)
Director Creativo: Ricardo Chadwick, Álvaro Naddeo, Emilio Díaz
Director de Arte: Álvaro Naddeo
Redactor: Jaime Chehade
Casa Realizadora: Post Café
Casa de Audio: Artisa Title: AMY
Advertiser/Client: AB-INBEV
Product/Service: BUD LIGHT BEER
Advertising Agency: DDB Chicago, USA

Creative Credits
Creative Director: Chris Roe/Chuck Rachford
Agency Producer: Executive Director Of Integrated Production: Diane Jackson; Executive Producer: Will St. Clair
Production Company: MJZ Los Angeles, USA
Director: Tom Kuntz
Producer: Executive Producer: Jeff Scruton; Producer: Scott Kaplan
Editor: Matt Wood, The Whitehouse; Producer: Carrie Holecek
Art Director: Associate Creative Director: Galen Graham Respeto al consumidor Respeto por nuestro planeta Green Pedestrian Crossing - China Environmental Protection Fund

DDB CHINA
2nd Cannes Gold Lion 2010 The fun theory
Cliente:Volkswagen
DDB Estocolmo
Cannes 2010 Cyber Gran Prix Libertad individual Filosofía Filosofía Libérate del miedo. Sé libre de equivocarte. Libérate del caos. Sé tú mismo. Clientes Trabajos premiados Advertising Agency: DDB, Brazil
Creative Directors: Rodrigo Almeida, Renata Florio, Sergio Valente
Art Director: Max Geraldo
Copywriter: Aricio Fortes
Photographer: Manolo Moran
Via: adgoodness Un bello film que habla de seres humanos a pesar de la barbarie
Nazi en Alemania Advertising Agency: Mudra Group, India
Executive Creative Director: Joono Simon
Art Director: Vinci Raj
Copywriter: Akhilesh Bagri
Photographer: Mallikarjun
Retouching : Sathish
Published: 2009 "Don't talk while he/she drives" Advertising Agency: DDB DM9JAYMESYFU, Makati City, The Philippines
Chief Creative Officer: Merlee Jayme
Executive Creative Director: Eugene Demata
Creative Director: Louie Sotto
Art Director: Herbert Hernandez
Copywriter: Louie Sotto
Producers: Sheila Villanueva, Jess Ramo
Illustrator: Pinoy Reyes (3d Artist), Allan Montayre
Account Manager: Junette Laxamana
Account Supervisor: Ronald Barreiro Advertising Agency: DDB, Brazil
Copywriter: Otavio Schiavon
Art Director: Gustavo Victorino
Creative Directors: Marcelo Reis, Guilherme Jahara, Rodolfo Sampaio, Julio Andery, Sergio Valente
Ilustrator: Gustavo Victorino Routine sucks Routine sucks VW Polo – Hold Up – Cops – Police – DDB London – Paul Murphy – winner of Press Grand Prix at Cannes 2004, Gold Clio Award 2004, The One Show 2004 Gold, Advertising Creative Circle Awards 2004 Gold, Silver and Bronze, Eurobest 2003 Gold, 2004 Campaign Press Advertising Awards Gold and Silver, Euro Effies 2004 GSDold COPS Producer - Anselm Clinard
Director/Writer/Editor - Keegan Wilcox
DOP - Adam Biddle
Gaffer - Phil Badger
Production Designer - Alexa Roland & Ryan Berg
Sound Mixer - Carrie Sheldon
Hair & Make-up - Georgia Jacobs
Sound Designer - Jeffrey Alan Jones
Composer - Greg Nicolett
Coloring - Sebastian Perez-Burchard
VFX - Damian Drago / Tunnel Post La campaña más influyente del siglo “Puedes llamar la atención pero también ofender a la gente si utilizas trucos inapropiados o sin sentido. No les gustará que lo hagas.” Bill Bernbach Publicidad impresa "Lemon" hecho por la agencia de publicidad "DDB Germany" para el producto: Volkswagen Car Parts (marca: Volkswagen) Alemania. Fue producido en nov 2009. Sector comercial es Cars. Todos nosotros, que usamos profesionalmente los medios masivos, somos capaces de moldear la sociedad. Podemos vulgarizarla. Podemos brutalizarla. O podemos ayudar a elevarla a un nivel superior.” Bill Bernbach
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