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Why is it important?

  • Drives advertising and attracts us to brands
  • It is present everywhere; in newspapers, magazines, packaging and branding.
  • Makes products appealing and attractive and can also convey a message.

Impact of Graphic Design on Society

Good points

  • Helps companies sell their products and publicise their business.
  • Used to raise awareness of global and local issues.
  • Can help small businesses start up and become bigger.

Bad points

  • It publices products such as alcohol and smoking to the young generation.

What is Graphic Design?

The art or skill of combining text and pictures in advertisments, magazines, or books.

Positive Advertisement

This is a form of positive advertisement as it is advertising a charity event to help people in need and is getting you to participate in either doing sport or just fundraising for the charity.

It is also very attractive and the colours are appealing to children and very eye catching.

Advertisement

Negative advertisement

This is a form of negative advertisement as it is publicising alchohol and this will be seen by all ages included you children.

It is attractive with the yellow splash on top of the black background which is eye catching and appeals to teens and young adults.

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