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Volleyball, Media, Figueroa.
1
Problem:
Poor scheduling resulting in lack of participation
Solution:
An In-depth analysis of
participation statistics,
in order to achieve the statistics to
reveal the most participated in time
slot for Volleyball.
Superficial Coverage
Steps to Successful Advertising
Problem:
Hillcrest Volleyball lacks stronger, more professional advertising. Without proper advertising, students will never be greatly exposed to the sport. How can advertising be improved?
Highlight Videos
Showing highlight videos in assemblies can greatly improve interest as it will show the exciting parts of Volleyball.
Hey,
it works.
Success!
The power of advertising can and will improve the participation in Volleyball.
Posters
Displaying posters around school grounds is an excellent way to better expose Volleyball to Hillcrest Students as they will be able to read information about the sport, when it is on and what it entails.
Sport Stars
Program Scheduling
"The sessions were early in the morning and were not suitable or convenient for parents who had work, also, teenagers had to force themselves out of bed at an earlier hour. " - Seton Samson
"Athletes are used in these ways because people look up to them, they want to be like them, they are somebody's idol, and because of that, they will be interested in whatever is being advertised." - Zhang
Broadcasters have analyzed statistics in depth so that they may televise games and events in certain time slots allowing for a better viewing rate.
Talented Volleyball players need to be recognized for their achievements in order to help inspire other students to be like them.
Introduction
"Figueroa's framework is a tool focused around access and equity."
My Task: Evaluate how the structural level of the framework, using the media, has impacted the participation in Volleyball in regards to myself and my peers.
Volleyball In Hillcrest
Higher Authorities
- Not Prominent
- Not a Priority
- Lack of Interest/Enthusiasm
- Not Important
You can advertise Volleyball as much as possible, but the bottom line is, unless the higher authorities become less bias towards Basketball and lend Volleyball a helping hand, Volleyball doesn't stand a chance.
Survey Results: Of 10 students surveyed, 6 did not know of a Volleyball program within the school, the remainder weren't interested.