CoCo Chanel: The Most Fashionable Entrepreneur
Bibliography
http://www.huffingtonpost.com/2014/08/19/coco-chanel-fun-facts-birthday_n_5688347.html
http://www.biography.com/news/coco-chanel-8-fashionable-facts-on-her-130th-birthday
https://www.vogue.co.uk%2Fperson%2Fcoco-chanel&usg=AFQjCNG_a7BHERRNbFz-u2DSmqhnZuIVGA&bvm=bv.102022582,d.dmo
Background
womenshistory.about.com%2Fod%2Fchanelcoco%2Fa%2Fcoco_chanel.htm&usg=AFQjCNEGPtcwU0McOEZcZeB4BBil6ZstPw&bvm=bv.102022582,d.dmo
Coco Chanel in Saumur, France on August 19, 1883. She was raised by both of he parents until her mother died and her father placed her in an orphanage. Coco was then raised by nuns that taught her to sew. Her inspirations include constellations, menswear, camellia flowers, and pearls.
Interesting Facts
Entrepreneur Characteristics
- Her real name is Gabrielle
- She never married but was romantically involved with Picasso
- At age 71, she returned to fashion because she thought male designers like Balenciaga and Christian Dior made horrible designs
- Before being a designer, she was a singer
Luxury must be comfortable, otherwise its not luxury.
~ Coco Chanel
- Forward Thinking
- before the first world war, womens clothes were very restrictive and tended to have long skirts which was very impractical
- Unexpected
- Chanel surprised popular fashion moguls by wearing costume jewelery (fake) and real mother of pearls
- Unafraid of Risk
- Chanel had nothing to lose, not only was she a seamstress, she had a side job as a singer where she initially got her nickname "CoCo"
- Accesible
- Chanel made her clothing available to everyone, lower class and upper class
- Confident
- When Chanel launched her first perfume, she was the first person to name it after herself showing a smart technique of branding
Famous for
- Little black dress
- Chanel suit
- Collarless cardigan
- Floating evening scarf
- Bias cut dress