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Leo Goodwin, Founder of GEICO.

Sexiest Man Alive

In 1936, invented.

In 1948, Got more investors to come

In 1951, Warren Buffet made his first purchase of GEICO.

In 1958, retires.

In 1959, HQ in Chevy Chase, Maryland

1964, 1 million policyholder mark.

In 1965-1966, insurance premiums reach $150 million

In 1980, telephone service

2002, 5 million policyholder mark.

In 2004, GEICO made the "It's so easy a caveman can do it" ad.

2007, 8 million policyholder mark.

2009, 9 million policyholder mark.

2010, 10 million policyholder mark. First on Phones

Today, $28 billion.

His wifes name was Lillian Goodwin.

Born in 1886 in Lowndes, Missouri

With Lillian, Mr. Goodwin worked 12 hours a day for little or no salary for several years.

Died in 1971

Educated as an accountant

In 1936, 3,700 GEICO policies

Leo Goodwin retired in 1958

In 2001, Insurance Hall of Fame

Founder Nova Southeastern

University

Leo

http://careers.geico.com/learn_about_geico/geico_history

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Websites

http://wn.com/Leo_Goodwin,_Sr

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