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Apple has aggressive new plans to design its own computer chips in order to (1) obtain better chips for its unique products, and (2) share fewer details about its technology with external chip manufacturers.
designed to determine the relative attractiveness of feasible alternative actions.
The QSPM is a tool that allows strategists to evaluate alternative strategies objectively, based on previously identified external and internal critical success factors.
Strategy Analysis and Choice
Jose Maria Hospital
"I shall be telling this with a sigh
Somewhere ages and ages hence:
Two roads diverged in a wood,
and I—I took the one
less traveled by,
And that has made
all the .”
Two roads diverged in a yellow wood,
And sorry ,
And be one traveler, long I stood
And looked down one as far as I could
To where it bent in the undergrowth;
Simply iMazing
February 24, 1955
Designed video games, then used his work savings to fly to India to do some soul searching.
“Does this factor affect the choice of strategies being made?”
Co-founded APPLE COMPUTER with his friend Steve Wozniak and sold their first computer, the Apple I.
Released Apple II, the first commercially available computer that has
Alternative strategies
come out of the blue.
Resigned from Apple Inc. and started his own company
(n) consists of the mental process of judging the merits of multiple options and
one or more of them.
Strategist never consider all the feasible alternatives that could benefit the firm
Purchased Lucasfilm's Graphics for $10 million and renamed it to
Identifying and evaluating alternative strategies should involve many of the managers and employees who earlier assembled the organizational vision and mission statements, performed the external audit, and conducted the internal audit.
continued concentration on current markets (market penetration and market development) and products (product development) is an appropriate strategy.
Making small decisions in the input matrices regarding the relative importance of external and internal factors allows strategists to more effectively generate and evaluate alternative strategies.
have characteristically high cash-flow levels and limited internal growth needs and often can pursue related or unrelated diversification successfully.
need to evaluate their present approach to the marketplace seriously. Although their industry is growing, they are unable to compete effectively, and they need to determine why the firm’s current approach is ineffective and how the company can best change to improve its competitiveness.
compete in slow-growth industries and have weak competitive positions. These firms must make some drastic changes quickly to avoid further decline and possible liquidation.
HOW?
Prepared by: Jose Maria Hospital