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AstroTurf 2011-12
1
Powering Ahead
- Exclusivity in category
- Presentation at the EHF Congress
- Title sponsorship of determined events
- Communications mediums to promote AstroTurf
- New EHF website - Video promotion
- Webinar meetings through our web platform
- Facilities conference
Powering Ahead
Website and Social Media Tracking
Attendances at 2011-12 EuroHockey Tournaments
www.eurohockey.org
The Future?
www.eurohockey.org
GANT EuroHockey Championships 2011
AstroTurf Advertising in EuroHockey Tournament Programme Books 2011/12
TriFinance EuroHockey Championships
- Umpires shirts branded AstroTurf
- 40 games
- TV distribution - NOS, RTE, BBC, ZDF, ESPN, pan European and pan Asia
- Live Streaming
2011:
55,000 spectators at GANT EuroHockey Championships, GER
8,000 spectators at EuroHockey U18 Championships, NED
8,000 spectators at EuroHockey U18 Championships, BLR
85,000 spectators in TOTAL
2012:
12,000 spectators at EuroHockey Indoor Championships, GER
3,000 spectators at EuroHockey Indoor Clubs, GER
35,000 spectators in TOTAL
TV Coverage in Germany
Coverage: 36.62 million viewers
Broadcast time: 11.08 hours
News and Highlights
- Germany
- Belgium
- Netherlands
- UK
- Ireland
- Worldwide
Live Broadcasts
- Germany
- Belgium
- Netherlands
- UK
- France
- Spain
- Pan Europe
- Pan Asia-Pacific
AstroTurf Banners at EuroHockey Tournaments 2011/12
2011-2012 AstroTurf
and EHF Partnership
2011 - 4,700 likes
2012 - 5,784 likes
Reach 1.6 million
Summary of banner placements
Summary of advertisement placements
TriFinance EuroHockey Championships
Attendance at EuroHockey events
Website and Media Tracking
2011 - 2,064 - followers
2012 - 3,329 - tweets