Analysis of a magazine cover

Masthead

Anchorage Text

Masthead - The masthead uses the title of the magazine as a logo to attract readers of the magazine. We have used a typical convention of the layout of a magazine cover by using the main image to cover part of the masthead, which is a convention used by magazines such as Empire magazine. The typography of the magazine cover is similar to the other text on the cover, and is red, which is also used for other text on the cover, which helps to tie the cover together by creating a house style.

Anchorage text - The anchorage text is used to give the reader more information about the articles mentioned in the cover lines. The anchorage text on our magazine cover uses buzz words such as "most daring" make the articles sound more interesting. The "Corruption" typography is the same typography used in our trailer and on our film poster, which creates synergy between the three media texts in the promotional package.

Analysis of a magazine cover

Colour/Rule of three

Feature Image - The feature image on the magazine cover is of the main actor in our film trailer, which is the topic of the main article in the magazine. This is a typical convention used on covers of film magazines to promote the film and the main article in the magazine.

Colour/rule of three - We have used a colour scheme of mainly red, black and white on the magazine cover to create the main theme. Black and white are also used throughout the trailer for the film title and the inter-titles, and also on the poster for the title, the actors' names, the tagline, and the billing block. This is used to create synergy throughout the promotional package, and is a typical convention of magazine covers.

Cover lines - The cover lines on the magazine cover are used to promote other articles in the magazine, and uses names of famous actors in a bold typography to make the names stand out, and to encourage audiences to read the magazine. The use of buzz words such as "Exclusives" make the content of the magazine seem exciting. The use of red, white and black for the text ties the contents of the cover together by using the rule of three, and the use of black and white links to the overall promotional package, as black and white text is used for the title of the film in all three products and the tagline and inter-titles in the trailer, which creates synergy throughout the promotional package.

Contents Strip

Main Cover Line

Main cover line- The main cover line is the title of the film, which is a typical convention used to help promote a film, and is used on magazine covers such as Empire magazine. The title of the film is written in the same typography as on the film magazine and in the film trailer, which helps to create synergy throughout the promotional package.

Contents Strip - We have used the contents strip across the bottom of the magazine cover to mention other articles inside the magazine. This is a typical convention used on magazine covers to promote other articles in the magazine. Many magazine covers, such as the "Empire" magazine cover for the November 2014 issue promoting the film "Interstellar", use images on he contents strip to draw more attention to the articles mentioned. Our contents strip uses the names of well - known actors to attract audiences to the magazine, which is a typical convention used to encourage audiences to buy a magazine. When creating our magazine cover, we decided to go against this typical convention of the structure of a magazine cover by placing other images on our cover below the masthead.

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