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How Has This Helped Us?
- Able to identify pressure points for workload
- Which programs are being inquired about more?
- Quantify the work we are doing - this tracking proved there was a need to hire a second prospective advisor!
Recruitment Materials Count
Phone Calls
- Head Count
- Viewbooks handed out
- Handouts Taken/Given
- Notes on the event or school
- Name (if given)
- Phone Number
- Date
- Brief reason for the call
- Have we spoke with them before?
- Detailed notes on what was discussed
Emails
- Verify the number of emails & inquiries we receive for certain programs
- Identify the areas we may need more support or extra resources
- Data going back to 2013
Appointment Notes
- Name
- Phone Number (if it's a phone appt)
- City
- Program of Interest
- If they have applied
- Notes from the student
- Detailed notes after the appointment
Tracking Prospective Student Engagement
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