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So...why look at a text in this way?
Rhetorical Analysis, SOAPSTone, & the Three Appeals
In this presentation, you'll learn
PLEASE TAKE NOTES IN YOUR COMPOSITION NOTEBOOK.
When should I analyze a text in this way?
First of all,
read the text to
the right...
In any argument, there are three ways for a writer to appeal to an audience...
Appeal to Logos: What's the logical message the author is sharing?
Logos involves the relationship between the claim and the evidence: What is the claim? What evidence does the author present? How well are they linked?
Counterarguments are another way to appeal to logic (conceding a point, then refuting)
SOAPSTone = an acronym that will help you understand rhetorical context:
Subject: What is the subject / topic of the text?
Occasion: Why is the speaker writing? What has caused the writing?
What outside political, social, cultural elements influence the writing of the text?
Audience: Who is the audience? What are some characteristics / traits of the audience that the text takes into consideration?
Purpose: What is the purpose of the text? (to persuade, to inform, to convince)
Speaker: Who is the speaker / writer? What do we learn about the speaker / writer from the text?
Tone: What is the speaker’s attitudes towards the topic? The audience? Always provide textual support.
With any text, consider the SOAPSTone, which will help you understand the RHETORICAL SITUATION, which...
If you look at the letter again...
What's Ewald's message?
This video shows the rhetorical situation of the text:
Ethos: Who is the author? What characteristics does he / she possess that add to the argument? AND What are the values of the audience that are vital to the argument / situation to which the author can appeal?
Ethos refers to both…
If the speaker’s ethos is in conflict with the community’s ethos, the speaker has to work to create his or her credibility with the audience
Pathos: Emotions of the Audience
If you look at Ewald's letter, here's her ethos...
She essentially tells Hussein...
She presents herself as a friend to his people, appealing to his national and religious identity.
Thus...in Ewald's letter, she appeals to pathos in this way: