Org Chart
The structure is a kind of matrix even if in an experimental phase
Spotify’s employees assemble into squads. In each squad everyone has a different skills, especially a member of the squad is a chief called product owner . People with similar skills form chapters where they work within the same general competency area, within the same tribe. Different squads shapes a tribe. Tribes communicate each other through the guilds.
Sources:
https://rctom.hbs.org/submission/the-spotify-squad-how-to-successfully-lead-a-global-organization-without-an-operations-team/
https://index.co/company/Spotify
https://techcrunch.com/2013/11/21/technology-crossover-ventures-spotify/
https://press.spotify.com/us/2017/04/04/spotify-and-universal-music-group-announce-global-multi-year-license-agreement/
https://press.spotify.com/us/2017/03/27/spotify-acquires-mightytv-ad-tech-veteran-brian-adams-joins-the-band/
https://support.spotify.com/it/?utm_medium=www_footer&utm_source=www.spotify.com
https://labs.spotify.com
http://www.musicbusinessworldwide.com
Referiments to Statista, Spotify.com.
Spotify offers customer assistance through the web community in which everyone can make questions and receive help from the staff.
It can be considered as the strength of this company. Since its creation, Spotify aimed to partner with some of the most known brands all over the world. It teamed up with: social networks (such as Facebook, Skype and Instagram) with the aim of connecting people; car companies (such as BMW, Seat and Volkswagen); different food and drinks franchising (such as Starbucks and Coca-Cola); teens related brands and events (such as Playstation, Netflix and Coachella).
Spotify introduced a new form of partnership between the employers who can collaborate each other. Moreover employers are challanged by buddies with open dialogue so they feel free to propose new useful ideas.
Technology
Spotify was born thanks to technology development. Through technology it can offer its services. Spotify try to be cross devices as much as we can. They try to improve this activity, indeed one of the most important point on which Spotify's engineers are focusing is the migration from physical memory platforms (Sid) to cloud spaces (GCP).
Services
Infrastructure
Spotify offers customer assistance through the web community in which everyone can make questions and receive help from the staff.
Marketing
Spotify lays on its employees' team to cover also the function of support in financial, legal or managing decisions.
HR
It can be considered as the strength of this company. Since its creation, Spotify aimed to partner with some of the most known brands all over the world. It teamed up with: social networks (such as Facebook, Skype and Instagram) with the aim of connecting people; car companies (such as BMW, Seat and Volkswagen); different food and drinks franchising (such as Starbucks and Coca-Cola); teens related brands and events (such as Playstation, Netflix and Coachella).
Primary Act.
Spotify introduced a new form of partnership between the employers who can collaborate each other.
Moreover employers are
challanged by buddies with
open dialogue so they feel
free to propose new useful
ideas.
Operations
Technology
Spotify assists its clients for keeping high their enjoyment through making different playlists divided by gender. It makes artist and account communicate thanks to playlist made by artist himself.
Moreover every user can create customized playlists according to their personal tastes
Support Act.
Spotify was born thanks to technology development and through technology it can offer its services.
It also tries to be cross devices as much as we can.
They try to improve this activity,
indeed one of the most important
point on which Spotify's engineers
are focusing is the migration from
physical memory platforms (Sid) to
cloud spaces (GCP).
Purchases
Most of the costs which Spotify deals with are related to buy startups (such as Spotlight and MightyTV) and above all to pay royalties to labels. In order to reduce the cost of the songs’ license, Spotify and Universal Music Group announced a multy-year license agreement.
Spotify can be considered as a large-sized enterprise due to:
- rising number of employers which nowadays has reached 2100 members
- volume of its users and revenues
- growing number of offices.
Spotify is an organic organization. Employees work independently, indeed every two weeks to promote innovation it was introduced the “hack day”, for which anyone can speak about their ideas.