History
- Max's Restaurant's beginnings started in 1945, after world war II
- Maximo Gimenez, a standford-educated teacher, befriended the american occupation troops and insisted that they pay for the drinks
- This prompted Maximo to open a cafe and initially served chicken, steak and drinks.
- The second and third generation of the family continued Max's Restaurant.
- It has open a window of business opportunity.
- For the first time, it opened its doors to franchising in the second quarter of 1998
- This is the opportunity to join the thriving food service industry in the Philippines.
Products
POSDICON
STRENGTHS
WEAKNESSES
OPPORTUNITIES
THREATS
Organizing
Branch
Manager
Staffing
Branch
Cashier
Accounting
- The head office does the selection, recruitment and hiring of new employees before sending to different branches
Manager
- But when the new employees are not competent, the branch manager does the recruitment.
Banquet Sales
THANK YOU FOR LISTENING :")
Dining Supervisor
Kitchen Supervisor
Coordinator
- 3 days orientation, 7 days seminar, 12 days observation
banquet sales
Waiter
cook
assistant
customer sales
fryer
busboy
asistant
bar
helper cook
pantry
Importance of these factors to the
successful operation of Max's
Restaurant:
- Forecasting
- Customer Satisfaction
- Capacity Planning
- Location
- Inventory Management
- Layout of the Store
Quote:
" If you want to succeed with what you are doing, you must listen up to your lowest rank employee."
Lito Quinto
Max's Manager (Robinsons, Imus, Cavite)
If the subordinates does not follow the implementation given
Why plans sometimes fail?
Intermediate Planning: Before the manager formulate plans, he consults the opinions and suggestions of his subordinates and employees.
Holidays
and
Occasions
Long range planning: Top management set objectives.
Objective: To meet the sales target with zero complaint.
The house that fried chicken built.
Planning
Vision:
To be the most Filipino brand and world-class company, passionate in bringing-out the best in a Filipino with products that delight the world and with services that epitomizes Filipino hospitably, with genuine care and service from the heart.
GROWTH OF FAST FOOD CHAINS
CARE
PROGRAM
Mission:
- Ruby, Maximo's neice, managed the kitchen and created a special recipe for chicken.
- Max's Restaurant was born
- They grew and became known as "the house that fried chicken built".
- Max's Restaurant has established itself as a household name, an institution, and a proud Filipino tradition.
Merienda
Breakfast
Lunch
Dinner
SWOT
ANALYSIS
Signature Dishes
Political - Legal
Environment
- Climate change
- An average of 20 storms per year
Influences of Foreign Countries
Economics
Technology
Controlling
Socio -Cultural
Snapfinger
- Instant goods
- Influences of other country
- Holidays and Occasions
- KFC, McDonalds, Jolibee (fast-foods)
- Savory, Aristocrat,Shakeys (fine dining)
Competition
Market
- to ensure conformity to plans, assessing the status of each employee are done through:
MCSTEEP
- Customer: to consistently delight them with great food, excellent service in a clean and comfortable environment.
- Employers: to provide them with good working environment and opportunities for personal, professional and career development.
- Stockholder: to treat as strategic business partner worthy of respect, fairness and professionalism
- Community: to conduct our business with social responsibility through good corporate governance and citizenship.
- twice a month general meeting.
- once a week departmental meeting
- "kamustahan"
Directing
- monitor and measure performance of employees.
- take corrective actions.
Leadership Style: Democratic Leader
Motivating Employees:
- First, you should know the behavior of each employee.
- Second, conduct twice a month meeting to know the status of each employee.
- Third, implement the standard operating procedure or house rules.