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SPCM 601: Rhetorical Theory

by Chance Lachowitzer

Context & Arguments

The decline of rhetoric in response to the rise of the Cartesian system and science

In his autobiography, Vico states that the "city taste in letters changed every two or three years like styles in dress" (133).

Rhetoric and the position of professor of rhetoric at the University of Naples is not regarded with particular interest by most scholars, academics, or Vico himself.

Vico's rhetoric as secondary or foundational?

Method of Investigation

Vico's Foundational Rhetoric

Far from being contradictory, these counter-arguments underlie the pervasive and intricate nature of Vico's rhetoric as foundational to all forms of knowledge. In short, Vico's rhetoric is based on the union between wisdom and eloquence for "without eloquence wisdom is mute and without wisdom eloquence is vain" (9).

To be continued...

Textual Analysis:

  • Orations (1699-1707)
  • Expansion of seventh oration to "On the Study Methods of Our Time" (1709)
  • The "Autobiography of Vico Giambattista" (1725)

Notable works are excluded:

  • New Science
  • Universal Law

for clarity and length parameters

Purpose/Intent

Influence and Dissemination of Vico

In the forward of The Theory of Knowledge of Giambattista Vico, Richard Manson remarks on the "lay as well as professional ignorance" surrounding Vico and Vichian studies (iv).

Using Foucault's terminology, Vico is a largely unidentified "founder of discoursivity"

In the preface to Vico Selected Writings, Leon Pompa states, "Vico was a many-sided thinker, whose interests and investigations extended into epistemology, social and political philosophy, jurisprudence, rhetoric, mythology, philology, anthropology, history and many other disciplines" (xi).

The Rhetoric of Giambattista Vico

In previous and contemporary scholarship, Vico's rhetoric is often neglected entirely or misused in conjunction with other disciplines and/or scholarly methods.

  • value
  • pertinence

"In short, rhetoric is instrumental to all scholarly research and criticism of Giambattista Vico" (5).

Also, Vico is an invaluable contributor to the canon of rhetoric

1668-1744

Naples, Italy

Professor of Rhetoric at the University of Naples

"On the Study Methods of Our Time" (The Rhetorical Tradition)

  • Rhetorical Tradition
  • Rhetorical Contribution
  • Historical Context
  • Textual Analysis
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