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  • Insecure, teen girls who need reassurance and want to "fit in"
  • Assumes readers are females who like to INDULGE in beauty, girl products (nail polish, clothes, make-up, perfume ,etc.)
  • More ads than actual content-> selling products
  • To make teens believe they need these products to fit the standards of beauty

What We Noticed

  • Majority of models in magazine are white, young, and attractive
  • No realistic portrayal-- lack of handicap, glasses, minority races, freckles, etc.
  • Effect: Showing how perfection-- it makes girls feel like they have to look like this
  • self conscious of body image

Purpose

  • Celebrity endorsements

Magazine: Seventeen

  • Name of the magazine, Seventeen, reflects its intended audience- girls in their late teens
  • Cover has topics that would interest the audience
  • Colorful and eye-catching

Audience

  • Image of a popular teen celebrity

Visual analysis

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