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Combatting Crisis: How Diversity and Inclusion Strengthen Yo

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by

Carolene Stephan

on 11 February 2017

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Transcript of Combatting Crisis: How Diversity and Inclusion Strengthen Yo

Cheyenne Smith
Mattie Lutz &
Carolene Stephan

What is diversity?

An exploration of differences

An interest in opposing unfair forms of exclusion, prejudice, and discrimination

Benefits of diversity
Inclusion creates a healthy learning and working environment

Diversity in thought makes the end product better

The whole is greater than the sum of its parts


How to strengthen your chapter
1. Hold a member responsible for diversity efforts

2. Form alliances

3. Utilize available tools and resources
The Cold Within
OUr Crisis
Overview
The role of diversity

Take action to avoid or combat crisis

Include diversity in future plans
Questions?
Let's talk!
@CheyenneSmithB
@Mattiellutz
@CaroleneStephan


Responsibility in PR
Leaders in diversity efforts

Necessary to communicate with all types of people
3 tips in communicating

1. Be tactful

2. Don't make assumptions

3. Recognize differences
Hold a member responsible for diversity efforts
Form alliances
Form committee
Raise awareness
Form objectives
Utilize available tools and resources
Establish partnerships with other campus organizations

Open communication to stay informed
PRSA Diversity month

PRSSA National Committee's Diversity Initiative

PRSA's Diversity Webpages

PRSSA Diversity Toolkit
Campus changes
New positions

Five hour diversity class

New online communication platform

Combating Crisis: How Diversity and Inclusion Strengthen Your Chapter
Our PRSSA response
Communication is key
"To effectively communicate, we must realize that we are all different in the way we perceive the world and use this understanding as a guide to our communication with others."

Released a statement within 24 hours

Added Inclusion Chair position
By: James Patrick Kinney
-Tony Robbins

http://www.brainyquote.com/quotes/topics/topic_communication.html
http://www.instituteforpr.org/seven-ways-pr-can-champion-diversity/
Full transcript