Introducing 

Prezi AI.

Your new presentation assistant.

Refine, enhance, and tailor your content, source relevant images, and edit visuals quicker than ever before.

Loading…
Transcript

Triathlon Transition Bike Rack

Project Overview

Category Review

Target Audience

Triathlons are.....

Swim

Bike

Run

Sprint 0.47mile swim/12.4mile bike/3.1mile run

Olympic 0.93mile swim/24.8mile bike/6.2mile run

Half Iron 1.2mile swim/56mile bike/13.1mile run

Iron Man 2.4mile swim/112mile bike/26.2mile run

There are over 3,500 USAT sanctioned triathlons every year

(trifinder.com shows 2,122 hits on various lengths nationwide)

The largest triathlon was '12 Ironman FL with over 2,400 finishers

The average race fee for an Ironman is $475

Athletes

Directors

Triathletes are...

According to the USA Triathlon(USAT) the average Triathlete is 38 year of age and has a white-collar job with a salary of $126,000.

USAT reports membership reached 550,446 in 2012

Athletes needs:

  • need space for apparel(16"-18")
  • bike must be easily mounted and dismounted from rack
  • bike must be stable
  • easily spotted from distance

What is a Triathlon?

Who are Triathletes?

What is the Transition?

What is the problem with the Transition Rack?

The Transition is...

Directors needs:

  • must be light weight
  • ease of installation
  • compact when stored
  • prefer bikes tighter

The problem is...

Business Objectives/Design Strategies

The Divisions

Rental

This will include mostly event directors. There is a need for a low-cost solution for renting racks that are shipped economically. Many event directors either rent or purchase large, heavy racks that are difficult to store and transport. Our model would stage a group of Expandable Bike Racks at PODS locations in strategic locations across the country. For one fee, the racks can be rented and the POD delivered directly to the race site.

For Athlete

  • Less time in the transition equals a potential for better placement in the race
  • More stable bikes add sense of security to athletes with up to $10,000 bikes
  • Designated space eliminates crowded racks

For Director

  • Faster set-up / tear-down saves money
  • Less rented storage area saves money
  • Ability to replace parts rather than entire unit
  • Durability of product is important
Learn more about creating dynamic, engaging presentations with Prezi