Nike X Product Launch
Training Program Proposal
Purpose
The purpose of this training program is to provide key learning objectives to employees in a cost effective manner, while considering the demands of our vendor.
Tone & Approach
The program will contain energetizing and captivating content delivered in a modular training format. The content is intended to be fun and inspiring while still delivering key knowledge to our advisors.
Assumptions
- Nike X Launch Date - FY19 WK7 - March 15th
- Nike will provide all product information by - FY18 WK36
- Nike X product line is based on 4 fit profiles and features new technology in the shoes for the high performance runner.
Total Cost for Training Program
Total Cost for Training Program
Micro training program to be done during non-peak times to prevent additional payroll needed for training.
Content
Content followed after SA 102 Footwear course is completed
Content
Video Playlist #1
Assessing a Customers Foot
High Arch vs Low Arch Explained
Assessing Forefoot and Hindfoot Width
Assessing Toe Shape and Length
Video Playlist #2
Nike X - Technology & Features
Nike X - Fit and Profile Guide
Quick Reference PDF
Provided to stores as a way to easily communicate a complex fit into a relatively easy fit guide
- Uploaded into OPS Portal
- Sent in Week 2 Mailbag
Implementation & Delivery
Store Communication Strategy
Store Communication Strategy
Tracking Progress
- 10 questions based off playlist #1
- 6 questions based off playlist #2
- Course completion tracked for Nike, AVP's and DM's
- Compare against OPS Playlist Views
Gather Feedback
- Analyze sales of Nike X Products
- Review training saturation
- Discuss training success and opportunities
Summary
Support Needed
- E-Learn Team - total of 20 hours