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Scenario

Thousands of people in Metro cities traverse from location to location, going about their daily business or affairs.

During these times, they would need to perk-up with a delicious, hot cup of coffee to keep them awake and energized.

Pain points

What is available is expensive at your neighborhood convenience stores;

Roadside eateries have 3-1 sachets, but there is still the need to mix it.

Pain points

Roll-out of coin operated vendo machines in high foot traffic areas where commuters converge. These units churn out cups of hot beverages of their choice.

Solution

Opportunity

There’s a lack of affordable on-the-go hot coffee beverages accessible to the commuting public.

Opportunity

TARGET MARKET

Target Market

College-aged students to working class commuters who pine for an affordable and delicious hot cup of coffee while traversing the streets of the metro to and from their daily destinations.

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