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NI²

Roll with it!

NI²

In addition to that, there is an optional electrical component. It will make the wheels turn by the press of a button.

We are selling shoes that turn into roller blades by having wheels at the bottom and flipping them up.

Target audience

We will be aiming to sell it to kids, but we will also sell it to people that have trouble walking long distances.

Target audience

(Around ages 8-19)

The Team

The Team

Isabella Kraay

Age:10

Grade:6

Favorite Colour:Lavender

Nicole Chung

Age:10

Grade:5

Favorite Colour:Pink

Isabelle Rodrigues

Age:11

Grade:6

Favorite Colour:White

Naya Rahim

Age:10

Grade:5

Favorite Colour:Green

Pricing Structure

production; $100 research and development; $5 marketing and distribution; $5 net cost; $110 wholesale price; $200 margin; 55%

Pricing Structure

Marketing Plan

We will advertise our product by showing it on instagram, doing comercials on TV and using word of mouth.

Marketing Plan

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