BulkLoads Proposal

#1 COLLECT MORE PROSPECTS

• Add a SuperCollector™ to the website.
• Choose an offer with a compelling value for visitors to join the email list.
• Collect appropriate fields: First and last name, email address, customer type.
• Create a sign-up page on Facebook interface & train on its use.

#2 INCREASE PAID MEMBERSHIP

• Create automated messages that tell the BulkLoads story.
• Clearly communicate the value of a paid membership.
• Use messages for both groups: Contacts and Registrants (Freemium).
• Create a clear call to Action: i.e. Upgrade Now, or Schedule a Demo.
• Get enrollment from contacts as a micro conversion.
• All while elevating the brand with exceptional responsive design, copy writing, editing, imagery, and thorough QA.

#3 AUTOMATE ONBOARDING

• Make it as easy as possible for clients to get started.
• Provide an educational overview on the daily emails and how to use them
• Teach the most important features of the platform FIRST.
• Focus on the customer's needs: getting paid.
• Introduce factoring business.

#4 RETAIN MORE MEMBERS

Sent to everyone not currently in an automation series (both prospects who haven't yet converted and previous guests staying top of mind):

• Monthly broadcasts with interesting topics.
• Teach important or news features.
• Communicate during key renewal period.
• Build brand intimacy with stories and featured members.

KEN MAHAR

SALES & STRATEGY

Retail - B2B - Inside Sales - Territory Management - Channel Partner

30 Years of Excellence

20 Years small business owner

Chief strategist on your account

CONTENT

Our job - not yours

50 to 100 ideas your audience will love

Copy writing in your voice not ours

Copy editing superior to CNN, FOX & NBC

YOUR final approval is required

2005-2009

DESIGN

Designed for your content and audience

Your colors, your logo, your style

Our fresh take and expert coding

Created in California with love

Coding

Account Coordinator

CODING

Account Coordinator

COORDINATOR

DATABASE INTEGRATION

Connect your Admin database to email marketing platform

Eliminates duplicate data entry

Real time data sharing

No learning curve for salespeople/office staff

CRM interest visibility

SALES BUILDER

We will create up to 12 automation messages.

No broadcasts to these people during automation series.

For example:

Automation Series 1

Message #1

Message #2

Message #3

Message #4

Message #5

Monthly Broadcasts

Automation Series 2

Message #1

Message #2

Message #3

Message #4

Message #5

Message #6

Message #7

1 BROADCAST PER MONTH

Sent to a segmented audience, or entire list.

Content to include interesting topics.

Teach important or new features.

Communicate during key renewal period.

Build brand intimacy with stories and featured members.

Return on Investment

PETHUB

• Came to us for engagement strategy
• 14,000 new readers every month
• Grew email list from 87,000 to 240,000 (275%) in one year
• Average open rate for their "scan" automation is 52%
• 2019 Email Broadcast Customer of the Year

IVAN SMITH FURNITURE

54 Stores in LA, AR, TX, family owned

Joined 2009 for 24 months then quit to DIY

Re-signed in 2014 for 36 months

Re-upped in 2017 for 36 months

New campaign includes 16 value triggers

Drove $430K one weekend targeting 8% of list

iOGRAPHER

Startup with overwhelmed founder

Revamped onboarding for proper introductions

Supercollector converted signups 5%+

Took over newsletter for quality and consistency

Sales went bananas

ADDITIONAL BROADCASTS

• You can order an additional broadcast for $1295
• Normal lead times apply

ADDITIONAL AUTOMATION

• Additional automation messages are available for an initial investment of $795 and $129 per month thereafter
• Custom welcome messages
• Introduce new features and resources
• Automated follow up system for next steps
• Send the right message at the right time

Sales Series

Message #3

Message #1

Message #2