EXAM
Jan. 8th 2018, 1100 - SBV 107 & 108
Aspect of curriculum
Something of key importance to project.
Something missing in the project?
Something you know well?
An interesting article to draw upon?
Relation to recent exams?
Chose a model from the course?
Options
3 Value proposition and business plan generation
5 market and company analysis
6 marketing and implementation analysis
8 financial planning
9 IPR, partnering, and contracting
11 corporate governance: management & ownership
Specifications
2 minutes presentation
+
3 minutes discussion
Specifications
Aspects of the business plan
Pricing
Clinical testing of personalized treatments
Major assumptions
We can build an in silico-platform
Our assays are superior to current solutions
The Assay advantage can be translated to in-silico advantage
The Assay advantage can be translated to in-sili...
Screening immunigenicity of neoepitopes is important for therapeutic cancer vaccines
Screening immunigenicity of neoepitopes is important f...
There is a market for therapeutic cancer vaccines
Major flaws
Vague about the imidiate steps
There seem to be big and unclear present----cancervaccine gap, more than a clear road leading from present to cancervaccine.
Similar to road sign saying (gold - walk 250 miles that way)
Not explicit assumptions
Who is the business plan directed at
Lacking support for superiority assumption
Lacking support for the struggle of choosing target neoepitopes
Lacking support for the struggle of choosing targ...
Lack of references
Not a clear target market
Little discussion of IMMUNIX competitive advantage
Value, Rareity, Imitability, Organization.
What are the disagvantages?
- one sided?
Ex. when discussing partnering.
The IPR issues are key and not discussed.
- Risk of spill-over
The IPR issues are key and not discussed.
- Risk of spi...
Risk of collaborators taking over.
articles
S3 Can you say what your STRATEGY is
..in 35 words
Basic elements of STRATEGY:
objective
scope
advantage
"strategic sweet spot"
S3 dynamics in business models
Dynamics in business models are shaped by newly founded population and by change in business models of incumbents.
s5 understanding industry context
Text book about understanding the context of a business.
Business analysis to business succes gap
s5 Market analysis (biodesign 2.4)
s6 marketing planning: a seven-stage process
From marketing philosophy to marketing control
s6 marketing and stakeholder strategy
s8 valuation in life-science
s8 valuation of early stage high-tech start-up companies
s9 an explorative analysis of patent fencing in pharmaceuticals
s9 an explorative analysis of patent fenci...
Patent fencing (within PDE5 inhibitors)
s9 - profiting from technological innovation
3 bulding blocks
appropriability regime
complementary assets
dominant design paradigme
s11 - the firms strategic dynamics and corporate governance life cycle
s11 - the firms strategic dynamics and corpora...
s11 - the innovative enterprise and corporate governance
s11 - the innovative enterprise and corpora...
Business plan
Improvements
Direction of business plan
Businessplan for partners
More tech-heavy
More focused Immunitrack solving their problems adding value to their products.
Business plan for investors
Business plan for hires
Business plan for internal understanding
Supporting major assumptions
Interviews
stakeholders
eksperter