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//VUNE
PricewaterhouseCoopers
11/01/2019
Smart Home Industry
Industry Overview
- $125B industry by 2025
- 13% CAGR
- North America - highest share
- Asia-Pacific - fastest growing
- Trend: energy management
-
Benefits
Benefits
- Food Waste
- Energy Savings
- Remote Management
- Capture market share
- Stay relevant and innovative
US Market
US
- 25% CAGR vs. 4.1%
- 47% market penetration
by 2023
China - Smart Home Tech
China
- 8% current market penetration
- 24.8% predicted by 2023
- 44.3% CAGR
- 5-Year Development Plan
Growth Outlook
Growth Outlook
CAGR 3.2%
NORTH AMERICA
(2025)
CAGR 22.60% (2023)
CAGR 13.7% (2025)
CAGR 5.82%
EUROPE
(2022)
CAGR 38.81%
EMEA
(2023)
SAMSUNG
A Case Study
Family Hub
- Built-in cameras
- Interactive touchscreen
- Bixby voice
- Built-in speaker
Cost v. Benefit
Cost v. Benefit
$25.5B in revenue by 2024
*Estimating revenue for 2024 based on moving average and the industry's financial trends.
$1.37B
$1.85B*
R&D Last year
R&D In five years
*Assuming R&D grows 1-1.5%
Recommendations
1. Data Analytics
2. Product Launches
3. Cyber Security
Data Analytics
Monetizing IoT Data
- Improving Products
- Engaging Consumers
50% CAGR for IoT Analytics - Bain
Providing PwC Data Services
Data Analytics
Data Analytics for Consumers
- Maintaining IoT Devices with Predictive Maintenance.
- Using Data Analytics to provide new features for competitive edge
Product Launch
Product Launches
- Test the IoT Market with certain appliances
- Small appliances
- Microwaves
-China serving as a test market location
- Collect customer views and get feedback
Security
- Security needs to be considered throughout product development.
- VUNE has the competitive of advantage of making the right choice now
The Right Choices:
Potential Solution
-
- Have a plan to update open-source pieces of the product
- Allow for OTA updates of products
- Use end to end encryption technology for all data
- Work with a Cyber Security AI company to review user data for threats to your customers
- Clear and concise EULA stating how data is used and collected
PWC
PwC
- "PwC has been cited as a Leader in The Forrester Wave™: Global Cybersecurity Consulting Providers, Q2 2019."
- Because of PWC's unique intellectual property
https://www.pwc.com/gx/en/about/analyst-relations/leader-for-global-cybersecurity-consulting-2019.html
Conclusion
Conclusion
Thoughtful and Strategic Growth
Positioning Vune in the "Smart" Direction
Sources
- https://www.grandviewresearch.com/industry-analysis/smart-refrigerators-market
- https://www.prnewswire.com/in/news-releases/connected-and-smart-washing-machines-market-to-grow-at-768-cagr-to-2020-580771481.html
- https://money.cnn.com/quote/financials/financials.html?symb=SSNLF&dataSet=BS
- https://www.statista.com/statistics/312996/research-and-development-expenditures-of-panasonic/
- https://www.whirlpoolcorp.com/whirlpool-introduces-smart-home-lineup/
- https://www.cnet.com/news/samsung-50-billion-profit-2017-financial-s9-2018/
- https://www.globenewswire.com/news-release/2019/07/11/1881469/0/en/Global-Smart-Appliances-Market-2018-Size-Share-Worth-USD-49-12-Billion-by-2024-Zion-Market-Research.html
- https://www.prnewswire.com/news-releases/smart-home-market-2019---global-forecast-to-2024-market-was-valued-at-usd-76-62-billion-in-2018-and-is-expected-to-reach-usd-151-38-billion-by-2024--300785005.html
- https://www.statista.com/outlook/279/109/smart-home/united-states
- https://www.southwestapplianceinc.com/blog/five-benefits-smart-home-appliances
- https://thesmartcave.com/smart-appliance-benefits/