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Organisational Structures

Facebook by Lauren Taylor

Background

Structure

- a company’s organizational or corporate structure defines the composition and design of the organization to meet its needs

- facebook's structure is a variation of the traditional organizational structure of businesses

- structures based on the nature and goals of the business

Personalised Structure

Facebook

- enables the social media business to expand and diversify

- competitive advantage to make the company’s online social network resilient against competition

Main Features

Features

- matrix organisational structure

- 3 features of corporate structure;

- Corporate Function-Based Teams

- Geographic Divisions

- Product-Based Divisions

number #1

Corporate Function Based Teams

- teams that are created based on their business functions

- based on the various needs of the online social media business

- some function-based teams have blurred boundaries with geographic and product-based divisions in the company

- examples of corporate function-based include;

- operations

- finance

- information

- technology

- accounting

- human resources

- marketing

- legal

number #2

Geographic Divisions

- regional divisions

- company uses these divisions in light of the differences in social networking and online advertising

- addresses differences among the behaviors of people using Facebook in different geographic locations

- some geographic divisions share resources and managers with function-based teams

- regional management teams are used

- examples of geographic divisions include;

- north america

- latin america

- europe, middle east and africa

- asia and south pacific

number #3

Product-Based Divisions

- feature involves corporate or global teams that manage operations pertaining to specific products

- mostly focused on its social networking services

- potential expansion and diversification are also considered

- strategies and tactics are based on products and their management

- examples of product-based divisions include;

- family of apps

- new platforms and infrastructure

- central product services

The Business

Advantages

Disadvantages

Advantages and Disadvantages

- possible difficulty in implementing directives throughout the corporate structure

- (due to variations in regional management initiatives)

-matrix organizational structure provides flexibility to Facebook Inc

-enables the company to easily respond to market changes and trends

- corporate structure allows significant corporate control

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