Introducing
Your new presentation assistant.
Refine, enhance, and tailor your content, source relevant images, and edit visuals quicker than ever before.
Trending searches
THE WORLDWIDE MARKET FOR ASSEMBLY BUSINESS
Market overview
Accessibility per Region, Competition landscape
OEM trend vs In/Out sourcing
1
The different Business Models
2
SAS positioning vs Business Models
3
4
Growth Ambitions
5
6
MARKET OVERVIEW
Global Market Evolution
91
85
77
73
71
69
64
55
28
21
20
21
16
17
15
13
21
17
16
19
Source: S&P Global Mobility (ex IHS Markit) forecast dated May 2022 (vehicles segment in line with CAAM for China, i.e. excluding vehicles >3.5t)
Growth of nearly 6 million units from 2019 to 2027 with 91 million vehicles
Recovery of 2019 volumes not expected before 2024
China dominates the market followed by South Asia (India and ASEAN)
North America expected to saturate (2027 vs. 2019)
Europe – decline outlook (2027 vs. 2019)
2027
9.7 M
1.2 M
2022
6.3 M
31%
6.1 M
30%
6.1 M
0.7 M
32%
38%
34%
25%
5.9 M
25%
4.7 M
70%
40%
28%
34%
66%
60%
35%
72%
41%
67%
58%
Growing Modular
outsourcing trend
Growing
outsourcing trend
No
outsourcing trend
Growing
outsourcing trend
Outsourced CP
In House CP
No CP Approach
Source Data: SAS Competition Data Base
Accessibility per Region
ACCESSIBILITY PER REGION,
COMPETITION LANDSCAPE
Accessibility per Region
Cockpit Module competitor landscape
Competitors Landscape
TAKE AWAY
2022
2025
3,5 bn€
3,0 bn€
Source Data: SAS Competition Data Base. Volumes based on IHS April 2022.
Accessibility per Region
2027
2022
4.7 M
5.9 M
0.7 M
6.1 M
6.3 M
1.2 M
9.7 M
25%
28%
30%
31%
40%
32%
38%
34%
72%
67%
66%
70%
60%
58%
41%
35%
Growing
outsourcing trend
No
outsourcing trend
Growing
outsourcing trend
Growing Modular
outsourcing trend
No CP Approach
Outsourced CP
In House CP
Source Data: SAS Competition Data Base
OEM TREND VS IN/OUT SOURCING
OEM Cockpit assembly outsourcing strategy
Trend analysis by OEM
In-House Cockpit Modules
Outsourcing Cockpit Modules w/ preferred supplier
No Cockpit Modules
Outsourcing Cockpit Modules
THE DIFFERENT BUSINESS MODELS
Cockpit Module assembly: Business Models and their Responsibilities
--
LOW
Desoursing risk
MODERATE
LOW
Desoursing risk
HIGH
--
Business Model 4
System integration
Responsibilities
Participates to product/process development
Business Model 3
Stocks
Supplier control
Business Model 1
Responsible for stocks in terms of cash and management
Coordinates logistic and quality of over above 40 suppliers
Business Model 2
Process
Log.
Responsible for DFA
Manages complete supply chain and designs logistic
Assembly
Capex
Assembly
Capex
Labour provider
Responsible for investments
Labour provider only
Responsible for investments
Business Model
Module Assembly owner
Full Module Service without System Integration
Pure Labor provider
Full Module Service with System Integration
Cockpit Module assembly: Business Models types per Region (2022)
NORTH AMERICA
EUROPE
Clear trend to Full Module Service
4.7 M. vehicles
Total outsourced market:
N/A
Pure Labor provider:
Module Assembly Owner:
(16%)
0.8 M. veh.
Full Module Service w/o S.I.:
(54%)
2.5 M. veh.
Full Module Service w/ S.I.:
1.4 M. veh.
(30%)
Source Data: SAS Competition Data Base. Volumes based on IHS April 2022.
EUROPE
NORTH AMERICA
Clear trend to Full Module Service
Total outsourced market:
5.9 M. vehicles
(2%)
0.1 M. veh.
Pure Labor provider:
Module Assembly Owner:
(6%)
0.3 M. veh.
Full Module Service w/o S.I.:
(34%)
2.0 M. veh.
Full Module Service w/ S.I.:
3.5 M. veh.
(58%)
Source Data: SAS Competition Data Base. Volumes based on IHS April 2022.
CHINA
CHINA
No clear trend
Total outsourced market:
6.1 M. vehicles
(27%)
1.6 M. veh.
Pure Labor provider:
Module Assembly Owner:
(23%)
1.4 M. veh.
Full Module Service w/o S.I.:
(23%)
1.4 M. veh.
Full Module Service w/ S.I.:
1.7 M. veh.
(27%)
Source Data: SAS Competition Data Base. Volumes based on IHS April 2022.
SOUTH AMERICA
Clear trend to Full Module Service
Total outsourced market:
0.7 M. vehicles
N/A
Pure Labor provider:
Module Assembly Owner:
(19%)
0.14 M. veh.
Full Module Service w/o S.I.:
(11%)
0.08 M. veh.
Full Module Service w/ S.I.:
0.5 M. veh.
(70%)
Source Data: SAS Competition Data Base. Volumes based on IHS April 2022.
SOUTH AMERICA
SAS POSITIONING VS BUSINESS MODELS
Cockpit Module assembly:
SAS positioning vs each Business Model
NORTH AMERICA
EUROPE
Take away
SAS positioned in Europe with Business models giving more content and Lower desourcing Risk.
Full Module Service w/o SI
Module Assembly Owner
Pure Labor provider
Full Module Service w/ SI
Market Size
(accessible)
4.7 M veh
1.4 M veh
0.8 M veh
0
2.5 M veh
SAS Share
58%
16%
66%
17.089
118.716
Related Sales
(Fcst 04) 2022
339.422
475.227
Source Data: SAS Competition Data Base. Volumes based on IHS April 2022.
NORTH AMERICA
Take away
SAS operates in
the biggest market where more responsibilities allow Lower desourcing Risk.
Full Module Service w/o SI
Module Assembly Owner
Pure Labor provider
Full Module Service w/ SI
0.1 M veh
3.5 M veh
0.3 M veh
Market Size
(accessible)
2.0 M veh
5.9 M veh
EUROPE
SAS Share
14%
37%
169.311
Related Sales
(Fcst 04) 2022
76.547
245.858
CHINA
Source Data: SAS Competition Data Base. Volumes based on IHS April 2022.
CHINA
Take away
SAS operates with one customer only.
Growth potential is important but SAS must insure competitiveness.
Full Module Service w/o SI
Module Assembly Owner
Pure Labor provider
Full Module Service w/ SI
Market Size
(accessible)
6.1 M veh
1.7 M veh
1.4 M veh
1.6 M veh
1.4 M veh
SAS Share
57%
Related Sales
(Fcst 04) 2022
85.504
Source Data: SAS Competition Data Base. Volumes based on IHS April 2022.
SOUTH AMERICA
Take away
In South America SAS prefers Business Model nb. 2, in regards to Risk Mitigation.
Business Model nb.4 driven by Mobis, Marelli and Faurecia (Jeep).
Full Module Service w/o SI
Module Assembly Owner
Pure Labor provider
Full Module Service w/ SI
0
0.5 M veh
0.14 M veh
Market Size
(accessible)
0.08 M veh
0.7 M veh
100%
SAS Share
38.878
3.699
Related Sales
(Fcst 04) 2022
42.577
Source Data: SAS Competition Data Base. Volumes based on IHS April 2022.
SOUTH AMERICA
GROWTH AMBITIONS
Europe
Americas
0,75
CAGR 9,2%
0,75
0,45
0,7
CAGR 8,4%
0,37
0,6
0,35
0,5
0,32
0,3
TARGETED
AWARDED
ACTUAL
TARGETED
AWARDED
ACTUAL
China
0,21
CAGR 19,7%
0,19
0,18
0,17
0,11
0,09
TARGETED
AWARDED
ACTUAL
Regional Growth Plan
Sales by regions
Sales and Programs
Ambition
Strategic Activities
Customer portfolio
Increase Sales 22-27 by +600 M €
Customer portfolio enhancement mainly in China with Honda, Li auto, AUDI, FAW.
Ambition to achieve 1.390 M Euros product sales in 2027 (790 M in 2022)
Topline CAGR 12%
Product Services
Regions
Customer
SAS keeps market share with its traditional customer (VW, Ford, Daimler, Stellantis), as well as with Tesla
Europe: Maintain our market share with our traditional customers. Diversify product/services offer
New Products / Services: Cooperation with other suppliers to offer optimized components (CCB, WH…) and improved automation
Realize high level of recurring inflation passthrough
Use Group electronic competences to offer new services with eCheck
Americas: VW and Tesla being the main contributor, Chattanooga growth and Highland CP nomination are priority
China: Customer breakthrough by using existing group JVs and partnership with other BGs
New modules / Services: Front End with VW in Palmela, Daimler in Vitoria, and FAW in Changchun, and Logistic Service business with Tesla in Berlin
WHAT ARE THE COMPETENCES
WE NEED TO INSURE THE GROWTH?
1
THANK YOU !
2
ARE WE TARGETING THE RIGHT CUSTOMERS?
3
LEADING TOGETHER:
WHAT SUPPORT IS NEEDED?