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Online Display Campaign

Period 1 Insights

July 13th through August 9th

Website Re-targeting

Imps. Won 7,319

Imps. Won

59,294

Imps. Won

6,623

Total Clicks

8

CTR

.12%

CTR

.18%

CTR

.19%

Curated Audiences

Clicks

108

Clicks

14

CTR

.16%

Total Clicks

57

Imps. Won

34,891

100,998

136

0.13%

Impressions Won

Total Clicks

Click Thru Rate (CTR)

Keywords Targeting

Imps. Won = 34,385

Imps. Won

37,725

CTR

.16%

Total Clicks

62

CTR = .04%

Contextual Targeting (turned off)

Clicks = 14

Total Clicks

9

Imps. Won

21,759

CTR

.04%

AD CREATIVE DATA

AD CREATIVE DATA

CTR

.15%

Imps. Won

50,545

Total Clicks

76

Total Clicks

60

Imps. Won

50,453

CTR

.12%

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