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ProMediaCo

DA

Danyal Ahmed

Transcript

Introduction:

how to maximize the impact of your videos and marketing efforts

  • Knowing the different kind of videos out there

  • Importance of using videos to market listings and yourself

  • Use videos on social media, email marketing, social adds to funnel more business to yoursef

  • Video is the best way to successfully market yourself online.

Introduction

Utilizing Different Types of Videos

Three common types of videos:

01

02

03

Horizontal Listing Videos

  • Features drone exterior, and interior of home

  • Another opportunity to be in your videos

  • Shot Horizontally

Talking Head Videos

  • Best content to post that doesn't require a listing

  • Builds brand authenticity and expertise

  • Engages with audience

Utilizing different types of videos

Vertical Listing Videos (IG Videos)

  • Affordable ($100 to add onto any media package)

  • Engaging

  • Opportunity to be in your videos

How to use IG Videos

How to use?

  • Post on IG feed and story

  • Post on facebook

  • Initiate social media connection

  • Send direct message through IG

How to use horizontal listing videos

How to use?

  • Upload to Youtube

  • Add to the MLS

  • Add to marketing emails

  • Add to newsletters

  • Text youtube link directly to agents and clients

  • Crop vertically for social media

How to make talking head videos

How to make?

  • Find decent lighting

  • No micraphone needed

  • Use front facing phone camera and record!

  • Biggest hurdle is getting over how you look or sound on camera

  • Add text/audio in the IG app

How to turn followers into clients

  • Consistently engage with your audience

  • 3-4 times a week reply to stories, like and comment on posts that you see, post photos and videos

  • Social Media is an Investment

  • Audience will grow over time

Turn Followers into Clients

Conclusion

Effective video marketing will grow your business online

Show your face in videos/posts will help people to recognize you

Be consistent

Conclusion

Q & A

Any Questions??

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