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imagination + sympathy
It takes to think of other persons back ground/ financial statues/ eligibility.
What has the person done for this proposal/outcome.
What happen to his results?
this includes thinking in getting into other shoes...
should know what can be the out come if doesn't work.....
they might have come to progress with less knowledge but have always come with a hope.
consideration and help
sympathy takes to feel for betterment of the person/ for his approval
case 1
Disaster for future
generation
2009. intention to acquire land to expand mine
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key results
Impact on the way of living and culture of the original inhabitants of the land
Impact on natural ecology
Impact on the identity and self esteem of the people
Serve scheme
Beneficiary
People will have the knowledge of saving.
case 2
Their unfinished business can be done.
They get have more exposure to value of money.
Targeted on poor people
Every villager will have knowledge of banking.
Automatic life insurance and accident cover
Facility of micro loan.
Bank A
Bank B
Lack in imaginative.
Rich in imaginative
Took everything in positive way.
Just to deal and complete the task given by the government
Did for the villagers bring better change in their life styles.
Didn't really do for the villagers.
Kindness brought a better idea.
Thought for the long run since the project was based on the social beneficial.
They didn't skip any part of their works
EVERYONE
1. Don't just think about the target, create an objective which can benefit socially as your deal will be with them.
2. Develop solution base on the outcomes that we seek in the lives of people, despite the looking into financial matter and technical matters or infrastructure factors.
3. Location of the project is crucial but the it should also look into the value in the lives of the people impacted by the project.
Solutions we build
look into their comfort
Concerns we address
Impact & value we measure
appreciate what they did for the project even if they were not part of it
think for their benefits
Not only respond to the explicit but also widen the the kind of concerns that we address while designing or planning any project.
Respond to explicit/ functional demands/wants
respond to tacit/human needs
Address explicit/ functional requirements appropriately
Practice 2
this practice means widening our thoughts while building or implementing solutions/ projects/ initiatives.
meeting real outcomes in the lives of people
WE DON'T
Build solutions based on pre-decided policy, financial targets, ambition for scale
consider factors such as policies, technology, financial benchmarks, trends, etc.
This means widening the measures we use to assess solutions/ projects/ initiatives.
assess impact on human lives
WE DON'T
Assess impact in strictly quantitative or aggregate terms
assess impact in quantitative and aggregate terms.