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MARY BARRA

CEO OF GENERAL MOTORS

YOUR

LOGO

“The role of a Global leader is not to have all the ideas; it's to create a culture where everyone can have ideas and feel that they're valued”.

MARY BARRA

"If we win the hearts & minds of employees, we're going to have better business success" (Mary Barra)

PROFILE

  • According to Hertz (2020), "Barra is the first female CEO of an international automaker

  • "GM ranked No. 1 on the 2018 Global Report on Gender Equality. It was one of only two global businesses that have no gender pay gap".(Forbes, 2020)

“The role of a Global leader is not to have all the ideas; it's to create a culture where everyone can have ideas and feel that they're valued”.

CAREER

CAREER

  • Started working at GM at 18 years of age in 1980
  • Ranked up to senior vice president in 2011
  • Became executive vice president of global product development, purchasing and supply chain since 2013, August
  • also served as the plant manager, executive director of vehicle manufacturing engineer and vice president of human resources and product development
  • Became the CEO of GM in January 2016

The role of a Global leader is not to have all the ideas; it's to create a culture where everyone can have ideas and feel that they're valued”.

CHALLENGES

CHALLENGES

Became CEO during the toughest times of GM, the bankruptcy filed in 2009 & aftermath.

Gender inequality in terms of wage.

Greatest challenge of her career "Switch gate" problem (manufacturing issue) which resulted in 100 deaths hidden from public.

The role of a Global leader is not to have all the ideas; it's to create a culture where everyone can have ideas and feel that they're valued”.

LEADERSHIP APPROACH

Inclusive leadership

LEADERSHIP APPROACH

Built a culture at workplace around inclusiveness, where employees have the right to share ideas and opinions.

SKILLS

The role of a Global leader is not to have all the ideas; it's to create a culture where everyone can have ideas and feel that they're valued”.

Katz Three Skills

According to Pressbooks (2020), Robert Katz has identified three essential leadership skills which are "Technical, interpersonal(human) and conceptual skills".

Conceptual skills

Human skills

Technical skills

  • one of the critical skills that needs to be possessed by a leader
  • the ability to develop or generate ideas in a given scenario.
  • a capacity learned in any field of work or study.
  • it also includes learning of technological assets
  • The learned capacity or skill that aids a leader in working with team or employees.
  • these skills differentiate a manager from a leader

The role of a Global leader is not to have all the ideas; it's to create a culture where everyone can have ideas and feel that they're valued”.

MARY BARRA'S LEADERSHIP SKILLS

Conceptual Skills

Human Skills

Technical skills

  • has a Bsc degree in electrical engineering and MBA degree
  • has diverse no of positions during her 33 years career in GM including working in manufacturing and engineering

Solved a problem of GM "Switch gate " through transparency.

launched a program called "Speak up for Safety" for the employees

  • approachable and great listener
  • Selected by a senior executive to solve a communication gap between employees and management in 1998

BEHAVIOR

The role of a Global leader is not to have all the ideas; it's to create a culture where everyone can have ideas and feel that they're valued”.

Yukl's leadership behavior

Change-oriented

Relation-oriented

Task-Oriented

This type of behavior focuses on tasks required to achieve goals

This type behavior emphasizes on employees activeness in taking charge of situations and bring about change

In this behavior orientation is towards the relationships and satisfaction of employees

The role of a Global leader is not to have all the ideas; it's to create a culture where everyone can have ideas and feel that they're valued”.

MARY BARRA LEADERSHIP BEHAVIOR

Relation-oriented

Change-oriented

Task-oriented

  • promoted a more inclusive recruitment regime.
  • Diverse work force

created a success story for GM through innovation, technology and future oriented plans

  • Action-oriented
  • assigns and divides work and responsibilities among employees

The role of a Global leader is not to have all the ideas; it's to create a culture where everyone can have ideas and feel that they're valued”.

TRAITS

Determination

Integrity

TRAITS

Integrity is a leadership trait that focuses on honesty, building a trustworthy and reliable relation with employees

One of the most essential leadership traits.

Emphasizes on characteristics like initiative, persistence, dominance and drive

Sociability

another important leadership trait.

focuses on being sociable with employees and team members

The role of a Global leader is not to have all the ideas; it's to create a culture where everyone can have ideas and feel that they're valued”.

Marry Barra's Traits

Determination

Integrity

  • Introduced and solved GM Switch Gate ignition problem through transparency.
  • Redirected the focus of GM towards excellence, customer satisfaction and hard work.
  • Launched a program "Winning with integrity", inclusive in the code of conduct as reminder to achieve goals in the right way

Driven, Passionate and quick in resolving issues.

According to Hedayati (2014), "She has a preserving attitude and is decisive."

Mary Barra's Traits

Sociability

Inclusive leadership style i.e. includes employees in decisions and maintains good relations with them.

The role of a Global leader is not to have all the ideas; it's to create a culture where everyone can have ideas and feel that they're valued”.

Management Practices

PLANNING

ORGANIZING

MANAGEMENT PRACTICES IN US

  • Short-term orientation
  • Individual decision-making
  • Top-down approach
  • Fast decision making but slow implementation
  • Individual responsibility & accountability
  • Bureaucratic structure
  • Lack of Common organizational culture

Recruitment

LEADING & CONTROLLING

  • Directive Leadership style
  • Top-down communication
  • Divergent (Individualism) values
  • Limited use of quality control
  • focus on individual performance
  • Superior control
  • Recruiting from schools & other companies
  • Job insecurity
  • Short-term job appraisal
  • Training & Development not common
  • Loyalty to profession rather than company

The role of a Global leader is not to have all the ideas; it's to create a culture where everyone can have ideas and feel that they're valued”.

GM Management Practices

Redirected company's management from bureaucratic to collaborative.

Inclusive leadership style.

Built a common culture across the company driven by accountability and speed.

Collectivism approach

ASPECTS

RECRUITMENT

Focused on diversity including talent.

Partnership with 20 universities and several other organization for staffing

Aspects

TRAINING

all employees receive training such as company's initiative training, anti-harassment computer based training

Cross-Culture

“Diversity is all about pipeline".

(Mary Barra)

CROSS-CULTURAL ASPECTS

She supports diversity in all forms not only by considering gender.

While hiring someone for senior position she recommends diversity in candidate selection.

The role of a Global leader is not to have all the ideas; it's to create a culture where everyone can have ideas and feel that they're valued”.

Culture

ORGANIZATIONAL CULTURE

  • provide opportunity to their employees to bring innovation products and ideas to change impossible to possible.

  • encourage their employees to take part in all activities at all level and contribute their share in decision making and planning executing.

The role of a Global leader is not to have all the ideas; it's to create a culture where everyone can have ideas and feel that they're valued”.

Behavior

The role of a Global leader is not to have all the ideas; it's to create a culture where everyone can have ideas and feel that they're valued”.

CULTURAL DIVERSITY

CULTURAL DIVERSITY

According to GM diversity & Inclusion Report (2020):

25% of the GM corporates are women and minorities.

GM board of directors comprise of 45% women.

One of the leaders among Fortune 100 in board diversity

GM has one of the most diverse employees globally.

The role of a Global leader is not to have all the ideas; it's to create a culture where everyone can have ideas and feel that they're valued”.

Diversity in GM

graphs

The role of a Global leader is not to have all the ideas; it's to create a culture where everyone can have ideas and feel that they're valued”.

Organization Structure

No of Employees: 180,000

No of Nationalities employed: 70

ORGANIZATION STRUCTURE

According to GM Diversity & Inclusion Report(2020):

  • 1st company to have female CEO in auto industry
  • 1st company to have an African American leading GM Global Design team
  • 1st and only company to have a women dealer's program
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