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SWOT analysis for Instagram
2
Transcript
SWOT Analysis: Instagram
By: Parker Davis
Strengths
- Established name
- Massive outreach
- Financial backing from Facebook
Strengths
Target Market
Instagram's has figured out who their target market is. That is why they are so evolving and always growing. Their target market is the younger generation unlike Facebook which is older people.
Weaknesses
- Strict brand enforcement
- Being popular
- Filtering and suggestions
Weaknesses
Opportunities
- Growing fast
- younger people use it more
- engagement is higher
Threats
- no regulations for kids
Threats
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