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Conrad Challenge

Auto X

PROBLEM

Pedestrians Die Every Year

Pedestrians Die Every Day

Problem

.

Million Intersection Related Crashes Annually

% of All Automobile Accidents occur at Intersections

Safety

Pedestrian Fatalities Per Year

Source: Fatality Analysis Reporting System (FARS) 2007–2015 Final File, 2016

Annual Report File (ARF).

Analysis

Analysis of Automobile Accidents

Distractions - internal & external

Inadequate Surveillance - failure to view pedestrians

Obstructed views at turns

Fatalities by Light Conditions

National Center for Statistics and Analysis. (2018, March–Revised). Pedestrians: 2016 data. (Traffic Safety Facts. Report No. DOT HS 812 493). Washington, DC: National Highway Traffic Safety Administration

CURRENT SOLUTIONS

Current Solutions

Police Camera

Police Camera At Traffic Lights

Does Not Solve Problem of Distracted Driving

Self Driving Cars

Self Driving Cars

Currently only at phase 2 of 5

Pedestrian Detection Technology

Pedestrian Detection Technology

Daylight crash with an adult in front of the car was avoided only 40% of the time

A crash was never avoided when the test car made a 90° turn at 15mph

Auto X

Auto X

Innovative technology that will warn a driver of the presence of a pedestrian on the road or of an upcoming red light.

Innovation

Auto X

Innovation

Placed at intersections and crosswalks with unobstructed views

Deep Learning artificial intellegence for different lighting conditions

Can easily be retro-fitted on existing cars

Solution Development

Solution Development

Communication Protocols

RFID Technology

  • Radio Frequency Identification
  • Commonly used
  • Low Cost
  • Low Power

Visual Recognition

Visual Recognition

Trained a Custom Model to Identify Pedestrians On Crosswalks

Artificial Intelligence Based Visual Recognition

Visual Recognition Testing Locations And Conditions

Night

Day

Rain

Prototype

FACTORS

Factors

  • Cost
  • Range
  • Security
  • Weather proofing
  • Ease of Installation
  • Regulations
  • Privacy

Market Strategy

Market Strategy

Cost

AutoX at Pedestrian Crossing

AutoX in Traffic Light

Product Cost

AutoX in Car

Bulk Production will Significantly Reduce Costs

Development Cost

Hardware Development: $70,000

Software Development: $71,000

Marketing/Customer Relations: $70,000

Manufacturing Costs: $170,000

Breakeven Analysis

Target Users

Target Users

  • Automobile Users
  • Fleet Companies
  • Insurance Companies
  • Ambulance/Police Cars
  • Bike Users
  • Gov't contracts
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