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The Anatomy of the Printed Page

Overline (also called a kicker or

eyebrow) A brief tag over the

headline that categorizes the story

Headline: The title of an article

Deck (also called a tag line)

A line that gives more information

about the story

Stick-up Cap An enlarged initial

letter extending above the body text

Bleed Art A photo, drawing or tint that runs off the edge of the page

Picture Window A rectangle that indicates the postition and size of art to be stripped into the page

Caption The text describing a photograph or illustration

Body Text The main text, also called running text

Folio The page number

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