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BUS 2403 Innovation and Entrepreneurship

Instructor: Mohammed Bilal

Student Name and ID Number:

Khawlah Abdullah H00445688

Noora Ibrahim H00445578

Meera Ibrahim H00457876

Deema Ibrahim H00445283

Mudawi Ali H00417046

Quality Scanner

Background

Food quality is packed with nutrients, vitamins, and minerals needed to keep a body functioning at peak capacity. Eating clean and avoiding processed and refined foods can drastically improve your quality of life and prevent any hazards such as food poising.

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According to uae national news, the study shows that emarati children are at much greater risk of getting food poisoning , this study was documnted on June 26,2013

Introduction

​Many of us have experienced food poisoning at some point in our lives and the reason is bad quality of food.

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Journey map

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Problem

The main problem is when customers select meat or dairy products that isn't fresh and has low quality which might lead to them getting food poising

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Empathy

After we found out the main problem, we conducted a survey to have more data about the problem which gave us a detailed, systematic way to view and analyze our data.

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Questions

Some of the survey questions:

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Empathy map

- Most of the people think that people get poisoned mostly from the meat section.

- The others think from the dairy section.

- Some people say that they should check expiry date to prevent food poising.

- People say that they should have a proper handling and storage.

- 33% of people got poisoned from a year till now.

- People do pay attention to the product origin they trust before buying.

- 63% of people do taste the products from food demos before purchase.

- People feel worried about food quality.

- 33% of people feel anxious about how the food is going to taste.

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Innovation ideas

  • Device that is placed in each food company that can analyze food quality.
  • Digital app for analyzing food quality.
  • Robot that can scan the food and analyze the quality.

Best innovation idea:

Building a more transparent and secure global food system using image recognition app that combined with digital imagining and a chemical technique called spectroscopy, uses a a picture to detect the food's nutritional content, freshness and moisture. In addition, the app will be ready for users to assess food in real-time.

Why we choose this idea?

- Affordable

- Easy to use

- Help people notice if the food is healthy or not

- Effecient

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Conclusion

To sum up , we learnt how to brainstorm and create an innovative idea and decide on how to make good decisions about how to prevent people from getting poisoned by inventing the "Quality Scanner"

A short video about the idea

THANK YOU FOR LISTENING

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