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Introduction

Empathy Map

The Empathy Map tool helps understand the customer's thoughts, feelings, and experiences.

Conclusion

Understanding the Customer Experience

  • Empathy Map provides valuable insights into the customer experience, enabling better decision-making.

Key Elements

Visual elements like facial expressions and body language are key to understanding emotions.

Emotional Impact

Customer Journey

Understanding the customer journey from their perspective is essential to empathize effectively.

Capturing the emotional impact of a customer's experience is crucial for meaningful insights.

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