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Operational Diagram

The Convenience Shovel Company

Manufacturing:

Manufacturing

The product will be manufacturer by Brilliant Ocean Trading Co. (Yiwu) Pty., Ltd. This means the product will be outsourced from China to the business in Adelaide. This manufacturer is ideal to partner with because they already make a similar product for low costs in high quantities

Figure 1.

(Yiwu) Multifuncional SHovel

Warehousing:

Warehousing

The product will be stored in Workshop 1, 57-61 West Avenue,

Edinburgh, SA 5111. This warehouse will store all the products once they arrive from the manufacturer in China.

Figure 2.

Warehouse Location

Packaging:

Packaging

The product will then be stamped with a sticker containing details of the brand and a barcode. Branding will consist of a logo, the title of the product and a QR code to reveal further details on the product. (The instructional video)

Distribution:

Distribution

The company will distribute the product to the selected retailers, Bunnings and Mitre 10 by using a leased delivery van.

Figure 3.

Company Van

Retailer Sales:

Retailer Sales

The product will be sold through hardware retailers Bunnings and Mitre 10. Product will be displayed on specific cardboard display stands.

Customer Service:

Customers will be able to access a facebook community linked via QR code on the products packaging to maintain a connection with the company after the initial purchase.

Customer

Service

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