, AFMC,

1. Visualization

-3D Animation

- In Air Projection

- Real Life examples

- Recurring access to content

- Short length videos

3. Support & Policy

-15 Days free trial

- 15 Days refund policy

- Parent connect app

- Post sales

-Student Portal

- Flexible payment option

-App lock

- 24x7 Support system

5. Content & Accessibility

- Conceptual learning

- Winding Up

- Portable

- Time saving

- Retention

- Cache memory

- Platform

- Align with curriculum

- Subtitle

7. Credibility

- Global

- World-class feature

- BYJU'S Corner

- Cost effective

- Downloads

- Rating

-Branding and promotion

- Retention rate

- Average engagement time

- Investors

6. Personalization

- Knowledge graph

- Recommended videos

- BYJU'S one-on-one

- Adaptive learning

4. Assessment

- Learning analysis

- Average time spent

- Practice

- Quizzo

-Rest

2. Interface

-Offline

-Previous Year Paper

-Learning Analysis

-Dashboard

-Notification

-Popular Videos

-Library View

-Personalized Modes

-Assessment & Feedback

-Piracy Protected

-Gamification

BYJU'S Knowledge Graph

Knowledge graph is basically helps the child to understand about the subtopics that they would be struggling with, this information is trapped on the basis of the inputs given by the child on the app while watching the content or taking practice test. one needs to keep connecting their devices to the internet now and then for it personalize further and define a move suitable path for the kid.

"15 Sec video require 1500 teams of R&D who works for 6 days for 8.5 hours"

80 Lacs Download

60 M Downloads

It all started in 2015

Data of 80 Lac user has been analyzed and further categorized into 38 problems.

Knowledge graph shows the indication through blooms taxonomy

- 4.6 / 5 Star Rating

- 17 Lacs people have reviewed

- 93% Retention Rate

- 1.5M download in last

2 Months of 2020

2017

2015

2019

Sample of BYJU'S K-10 Product

USP's

- Assistance while wrong answer

- Library Mode

- Comprehensive Learning

- Phonetics

-Number and language

- Engaging accent

- User Friendly interface

- interactive Learning Games

- Stickers and rewards

- Device

- Trial version

- High Rating

- Byju's Castle Quest

-Disney Character

- Background Jinggle

-Totems

- Quest

- Parent zone

- Osmo Vision

- Digital Workbook

- Drawing Board

- Wiz Pen

- Story Telling

-Skill Chart

- Offline

- Assistance while wrong answer

Parent Zone

Sample

NEED GENERATION

1. Class of 50+ students

2. Balance between Boards and Competitive Exam

3. Quality Teacher

4. All India test and competition

5. Smart revision and smart practice

6. No time for self study as long lectures in coaching after schools

7. No class repeated if missed

8. Cannot study 11th class after moving to 12th class

9. Doubt solving difficult among 100+ Students

10. Everyone teach shortcut but not concept behind it

11. Answers can only help till 12th. After that? What about concepts for life

ALL INDIA TEST SERIES:

- For AITS mentors are sharing schedule with students in post sale

- They can check solution after submitting test

- Discuss technique method to solve papers

Workshop:

- Slots on weekends and weekdays

- Provide question paper consisting previous year JEE mains + advance paper

- 12th class can attend practice workshop for both 11th and 12th

- 11th class cannot attend practice workshop for class 12th

- Practice worksop only for JEE students. we also send ref. books afer 15 days

BHPL

- Visual Learning - Concept Revision

- Personalization - Practice session

- Adaptive learning - Doubts

- Mentor - Topic choice flexibility

- BYJU'S Tutor

BOCP

- Modules - Personal Mentor

-Daily Practice sheet discussion - Preparation for other exam

- Comprehensive study material - Eligibilty

- Unlimited adaptive practice test

- All India Test Series

PRODUCT MAPPING

- Visualization, basic concept, portability

- Parent connect app, self evaluation, learn.byjus.com

- Question based learning module

- Product expert mentor assistance

- Tutor

- Curriculum

- Personalization

- Access to entire content & step by step clarity

- Highly engaging app

- Engaging child for next step

FOLLOW UP CALLS

- Asking about home work

- Rapport building with child

- Rapport building with parent

- Illustrations

- Effort approach