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Transcript
RED BULL
Mission
“Giving wings to people and ideas.”
Mission
Problem
statement
Problem statement
1. Distinguished products and services.
2. Improving lives.
Solution
Solution
The ability of Red Bull to achieve so much is linked to the specificity of its core values, mission and vision statements.
Initiatives
Leadership
Maintaining Red Bull Standards
Initiatives
“People, ideas, and culture.”
Brand overview
Market
overview
How Red Bull was founded
Dietrich Mateschitz
1987
How Red Bull was founded
What does Red Bull logo really mean?
18 to 34 year old, both male and female
How do they attract their audience?
The Target Audience
Conclusion
Conclusion
FAQs
What marketing strategy did Red Bull use?
What made Red Bull so popular?
When was Red Bull founded?
FAQs
Who Are Red Bull's target customers?
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