Introducing
Your new presentation assistant.
Refine, enhance, and tailor your content, source relevant images, and edit visuals quicker than ever before.
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tentang empati
EMPATI
TESTING
Awareness
Attention
MAPS
asal kata empati
RESEARCH
PERSONAS
Investigate
Consider
A/B Testing
Discovery Phase
User Maps
A well-written persona expands beyond a simple bio, picture, and demographics and includes personality indicators, as well as goals, motivations, and frustrations.
Choosing
Buy
1
Introduce the purpose of the A/B test here along with any brief details you would like to provide.
A/B Test
Research methods used
Persona 1
2
4
3
Problem Statement
5
User Maps don't have to be overly elaborate. Keep messaging clear; use a timeline to make a user journey map. This method keeps the focus on problems you're working to solve.
Dalton Johnson
kata empti berasal dari bahasa yunani kuno yakni "empatheia" yang berarti "kasih sayang atau afeksi fisik"
kata ini terdiri dari "en" yang artinya "dalam" adapun "pathos" yang artinya "penderitaan/kasih sayang"
Service
Retention
Programmer
Now that you've introduced the project, it's time to define and share the problem statement.
Place the results from variation A here
Core Needs
About
Loyalty
Advocacy
Age 29
New York, NY
Staying on-trend and under budget, maintaining an active social life. Active app notifications help him keep his fingertips on the pulse of cool.
Married
Who is your user?
Why is this insightful?
Possible Solutions
What are their needs?
Place the results from variation B here
Motivations
Key results
55%
22%
He's motivated to travel to new places with his partner. Budget-motivated, occasionally spending on luxury items if high-value items at discount prices find their way to his inbox.
of Total Purchases Made Online
Total Items Returned
Pain Points
Tracking and returning items that aren't the right fit for him or his home.