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It FITs You
Client, many clients
YOU
YOU in the title
Marketing Power
Numbers
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Q2
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Q4
advancement
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Average
Advanced
Begginer
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motivation
knowledge
Mission Retrospective
What didn't work
What we did well
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WHO?
FIT=PERSONALIZED
using of products is limited only by you imagination and lack of knowledge
FITS
one product can be used by many types of clients, and satisfy several needs
HOW?
Understanding needs of our clients can help us to extend purposes of Domyos products, then we can inform about it by various communication
NEEDS
FUN interesting items, type of activity
SOCJALIZATION gym practise for groups, work stuffs, schools, friends, families
DAILY HEALTH
compensation of our daily activities by pro-healthy activities : blood system, muscular system, nervous system
MEDICAL rehabilitation, physiotheraphy
SPORTS team sports, endurance sports, strenght sports, marital sports etc. as a motor training
LOOK better look and shape thanks to domyos and gym activity
PLACE gym, studio, home, school, club, sports hall, office
ITEMS, APPARELS, SERVICE, HELP
IT
ITEMS
showed and selled outside of Decathlon store, let them go to the potential users
show the technicality and modern unusual technologies we use every day
THE TEAM
UNDERSTANDING NEEDS
Experienced team who know not only the products but also actively do sport
KNOWLEDGE OVER MYLO
the team should contains people with measurable knowledge about health, body, nutrition, sport
characteristic
Selling not only a product
Clients should be able to ask us for training advices, I hope not only inside the store, Let's use an online trainer chat
HELP
Top Performers
YouTube
Lectures for team
Lectures for clients
training programms
Q&A's
- make the sport by Domyos ;)
KNOWLEDGE
Dreams
I am proud of being a Decathloner - I am a proffesionalist, who know the sport well, use the products, and see the positive influent for our mind, body and health - this feeling needs to be directed on clients
Acting together we will go far - We are a team, every person has a different experience, every pro-health experience is important during creation the team
Be healthy and play sport with us - Sport is a cure, not only for heart but also for muscles and mind. If you do not know how - we will help you by knowledge (I hope that not only in the store ), motivation, and a good product choice
Decathlon products at your fingertips - gyms, studios, physioterapist office, clubs - we can be everywhere where we are needed. How ? Plus Project, Cube, small stores or stands in gyms.
Every visit is an unforgettable, sport experience - service in the store, easy shopping process : I see, I try, I buy and... I know why and how
Domyos
DOMYOS is a brand, not only a funny label
Nike, Puma, Adidas etc and many other gym brands : Gym Shark, Cardio Bunny, Under Armour
Many people needs one person who is an inspiration
AMBASSADOR
Where
ACCORDING TO FORBES:
On the Polish fitness market works about 2500 gym clubs, where 2,8 mln Polish people spent 3,68mln PLN for a year
Big Shows
FITNESS CONFERENCES AND FAIRS for Brand Domyos by Decathlon
Go Active Show
FIT EXPO
ESP
Fit Weekend
FIWE - Fitness Trade Show
PTAK Warsaw EXPO
EU4YA
Those events can show our technicality, Domyos as a brand for many