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Dr. Marissa Nichols
Associate Athletic Director, Student-Athlete Development
Director, Cameron Institute
Five Ways The Cameron Institute
leads the NCAA
75% of Cal student-athletes
engaged in a meaningful internship experience in 2019-20
2+ alumni engagements per student-athlete in 2019-20
1. Scoreboard: Metrics of Success
Athletic performance and
growth Mindset scores increased for student-athletes engaged in the Cal Athletics Leadership Academy
2. Performance Framework
Growth Mindset
Mindfulness
Self-aware
Resilience
Social Support
Year 3 - Jewel
Year 4 - Jewel
Year 1 - Jewel
Year 2 - Jewel
Performance Skills 7 & 8
Performance Skills 3 & 4
Performance Skills 5 & 6
Performance Skills 1 & 2
Resume update / networking event
Assess
Leadership & Personal Development
Career Development
Community Engagement
Connect to Berkeley Rep Medical Network
Internship reflection for Chiropractic School
Internship: Dr. Cindy Chang, faculty mentor
Legacy talk
DiSC Profile
Internship: Sports Medicine Chiropractor
Elevator Pitch - High Performance Clinic
Captains 360
D.C. Alumni coffee talk
1
Meet high performance clinic professional
Leadership Academy facilitation
Jewel
Roemer
3. The Systematic
Approach
4. Leverage #1 Public Institution
...and beyond
Athletics Sports Nutrition
Athletic Study Center
African American Student Development
Berkeley Executive Education
Community Partners
The Big C Society
UC Berkeley Career Center
University Health Services
Alumni &
Industry Partners
Haas School of Business
30 Varsity Programs
5. Fully integrated into departmental culture
3 Pillars
Leadership & Personal Development
Potential Structures:
The Golden Bear System | Knowledge / skills / experiences built systematically leveraging the entire campus community
Cal Athletics Leadership Academy | Cohorts for student-athletes, Head & Assistant Coaches, Emerging Head Coaches; for-credit
Mental Skills & Mindfulness Training | Wellness driven workshops & training
Consulting Services | Menu of team-based needs; includes Huddle Up
Holistic Keynotes & Follow-up Discussions | Emerging trends & topics; follow-up Town Hall discussions
Reignited Student-Athlete Advisory Committee
Potential Structures:
The Golden Bear System | Knowledge / skills / experiences built systematically
leveraging the entire campus community
The Cal Athletics Network Platform | Career mentoring / guidance,
internship / job opportunities, keynote speaking,
industry-specific coaching
Experiential Career Training | Dinner with a Bear &
Networking with a Bear; professional site visits
Corporate Sponsorship | Philanthropy, visibility, internships / jobs
Community Engagement
Potential Structures:
The Golden Bear System | Knowledge / skills / experiences built systematically
leveraging the entire campus community
Foundational Organizations (NBA Cares) | Immersive, high-impact opportunities at intentionally selected organizations
Community Internship Placements | Giving back...looks differently!
Pac-12 Global | Continue enhancing conference-wide efforts
Staff Composition
First
100
Days
Executive Strategy
Intentional Relationships / Partnerships
Technology Advantage
Golden Bear System Online Platform
Future | Present | Forever
BEARS Home Website