Shopee VS Lazada

Color

Shopee

Lazada

• Lazada uses a simple and calm color combination of blue and white. The usage of blue conveys a sense of calmness, which makes users feel easy when using the website.

• Shopee uses a bold color scheme, including soft gradient colors of red orange, and white. The color design is appealing, making it appear organized and adding to the overall appeal of the website.

colour

layout

Shopee

Lazada

• Lazada layout is well organized and give a minimalist effect.
• The displayed product is more neater and make it easier to search for products.

• Shopee layout is visually appealing and more complex than lazada.
• The displayed product images in a grid format, making it easier for users to see through multiple options quickly, but the product image is smaller than lazada.

layout

IMAGE

Lazada

Shopee

• Shopee has high-quality product images, making it easy for users to see what they are purchasing because it displays the entire image of the product.
• Can easily change to the next picture by clicking the next arrow.

• Lazada also use of high-quality images. However, users cannot display a full image of a product. Users can only zoom in on the product image.
• Must click on the picture that users want to see to change the picture.

Image

USER-FRIENDLINESS

Shopee

Lazada

• Shopee offers a user-friendly interface with a clean and intuitive design. The website is easy to navigate, and the search and filter options make it convenient for users to find products.
• Can get a detail of their order by clicking 'my purchase' on profile.

• Lazada also provides a user-friendly experience with a simple interface. The website offers various product categories and personalised recommendations, making it easier for users to discover items of interest.
• Users may also track their orders by clicking the 'track my order' option at the top of the website, which is more convenient than Shopee.

user-

friendliness

can track order here

INTERACTIVITY

Shopee

Lazada

• Lazada only provide a vouchers that users can claim to save their expenses in terms and condition.
• Users can recall their sent message unlike Shopee.

• Shopee is a highly interactive website that encourages users to collect coins. The website allows users, such as buyers, to redeem vouchers using the coins they have collected. They can also use the collected coins to save their expenses.

INteractivity

NAVIGATION

Shopee

Lazada

• Shopee has a simple navigation system that allows users to rapidly access products and functions. The website has categories and filters that allow users to easily navigate through the various areas that they want.

• Lazada also has a simple navigation system that helps customers rapidly access products and features. The website also includes categories and filters,but Lazada has a more detailed category and filter than Shopee.

navigation

WIMP Interface

Lazada

Shopee

• Meanwhile, Lazada WIMP interface, with icons and menus for search, cart, and user profiles displayed prominently and might be more detailed than shopee.

• Shopee uses a straightforward WIMP interface, utilising icons for different functions.
• Easy acces to menus and options that are well-placed for convenience.

WIMP iNTERface

eRGONOMICS

Shopee

Lazada

• Lazada's ergonomic design focuses on providing reliable and organized platform for users. However, their interface may not be as intuitive as Shopee's

• Shopee's platform is more ergonomically designed but may be complex, with a focus on user experience and customer satisfaction.
• Shopee website is load faster than lazada.

ergonomics