Introducing
Your new presentation assistant.
Refine, enhance, and tailor your content, source relevant images, and edit visuals quicker than ever before.
Trending searches
CUEGIS TOYOTA sdvbswrhewuioq23rgf2567iuygf
499
TOYOTA MOTOR CORPORATION
CUEGIS ANALYSIS
By Jakub Płonka
Toyota is a Japanese multinational automotive manufacturer headquartered in Aichi in Japan. In 2017, Toyota's corporate structure consisted of 364,445 employees worldwide and, as of September 2018, was the sixth-largest company in the world by revenue and second biggest manufacturer in the automotive industry. Founded in 1937 by Kiichiro Toyoda now manufactures over 10 m cars per year.
What is Toyota and CUEGIS?
CUEGIS
CUEGIS stands for Change, Culture, Ethics, Globalisation, Innovation and Strategy. Each of compounds has it's meaning reflecting on discussing business.
CUEGIS
Changes made by Toyota
Change
Over it's long history Toyota has not only influenced whole manufacture processes but also spreaded idea of f.e. drifting.
Toyota Production System streamlines manufacturing to maintain high standards of quality and make every process as efficient as possible using ‘automation with a human touch’ and Just-In-Time systems. Whole Toyota activity can be summarised as improvement of productivity, reduce of waste, lowering costs etc.
Features of Toyota’s Organizational Culture
Culture
Toyota Motor Corporation’s organizational culture defines the responses of employees to challenges the company faces in the market. As a global leader in the automobile industry, Toyota uses its organizational culture to maximize human resource capabilities in innovation. Once a while Toyota performs a considerable change in its culture based on reflections from past years. Last major changes occurred in 2013, now the characteristics of Toyota’s organizational culture are as follows:
1. Teamwork
2. Continuous improvement through learning
2. Quality
3. Secrecy
Teamwork
Teamwork. Toyota uses teams in most of its business areas. One of the company’s principles is that the synergy of teamwork leads to greater capabilities and success. This part of the organizational culture emphasizes the involvement of employees in their respective teams. To ensure that teamwork is properly integrated in the organizational culture, every Toyota employee goes through a teambuilding training program.
Teamwork
Continuous
improvement through learning
Continuous improvement through learning
Toyota’s organizational culture facilitates the development of the firm as a learning organization. A learning organization utilizes information gained through the activities of individual workers to develop policies and programs for better results. Toyota’s organizational culture highlights learning as a way of developing solutions to problems. In this way, the company is able to continuously improve processes and output with the support of its organizational culture.
Quality
Quality is at the heart of Toyota’s organizational culture. The success of the company is typically attributed to its ability to provide high quality automobiles. To effectively integrate quality in its organizational culture, the firm uses Principle #5 of The Toyota Way, which says, “build a culture of stopping to fix problems, to get quality right the first time.” The Toyota Way is a set of principles that defines the business approaches used in the company.
Secrecy
Toyota’s organizational culture has a considerable degree of secrecy. However, the level of secrecy has declined in recent years following the reorganization of the company in 2013. Before 2013, information about problems encountered in the workplace must go through the firm’s headquarters in Toyota City, Japan. However, following the reorganization, the company’s organizational culture now does not emphasize secrecy as much. For example, problems encountered in US plants are now disseminated, analyzed, and solved within the North American business unit of Toyota.
Ethics
Paralympics:
Toyota is supporting individuals with disabilities to participate in society by providing opportunities for daily sports training and sponsoring events and competitions where they can showcase the results of their training.
Toyota Fund for Europe:
Since 2005 to 2014 Toyota invested over 56 million € in lots of different social projects and local projects, in summary over 2000 initiative.
This Fund mainly focuses on three aspects:
-Environment
-Education
-Road Safety
Toyota is a leading manufacturer in hybrid vehicles technology, which is much less harmful to surrounding world.
Globalisation
Toyota has it's own philosophy in this matter. It's a well known manufacturer all around the world, globalizing and localizing manufacturing business, factories and "design and R&D bases" on every continent. Company aims not only for spreading the brand and maximising the income but for slogan "Made by TOYOTA" meaning Aiming for Global Quality Assurance and "Toyota Way" in automotive industry but not only!
Innovation
Whether it be alternative energy sources, interconnected traffic & safety systems, human assisting robots or new modes of personal transport, Toyota is constantly focused on developing for the future. The best known innovative product of Toyota are the hybrid cars. Various system including: Regenerative breaking, reduced fuel dependance, smaller gas engines, higher resale value. These factors decrease the emission of greenhouse gases and impact on environment. Well known fact about Toyota cars is that they are safe, starting from automotive technology and best materials used for car building.
Strategy
Toyota’s global vision of Respect for the Planet is a core value of the company and a driving force behind their environmental initiatives. The Toyota Environmental Challenge 2050, unveiled in September 2015, consists of six challenges that seek to go beyond merely minimizing environmental impact, to actually creating net positive change, including reducing 90% of CO2 emission in new Toyota cars and eliminating CO2 production in part-making processes. Toyota's business strategy is globalizing and localizing manufacturing.
Resources
resources
https://www.toyota.com/toyota-care
http://panmore.com/toyota-organizational-culture-characteristics-analysis
https://www.ukessays.com/essays/marketing/toyotas-ethical-problem-in-its-recall-marketing-essay.php
https://www.toyota-global.com/company/vision_philosophy/globalizing_and_localizing_manufacturing/
https://en.wikipedia.org/wiki/Toyota