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Feature Benefit Chart

Feature v/s Benefit

What is feature Benefit Chart?

Feature: The physical part of a product.

Benefit: Describes a solution for the customer. for every feature there's a benefit.

A chart that compares the features and benefits of simple products.

F/B charts and sports products

We use F/B charts with sports products because, there are so many different brands of the same product so in order to see which brand is best for you, you have to compare the features of each brand and then the benefit of those features.

Basket Ball shoes

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