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Mob Appeal
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Transcript
Mob Appeal
By Chelsea Birch & Kimlewiz Chavez
Videos
Latin name: argumentum ad populum, meaning, "appeal to the people." Also known as appeal to the masses and bandwagon.
Definition
Works cited
Mob appeal is a fallacy in which an attempt is made to stampede people into responding in a certain way by using words that stir up strong emotions. The techniques used include displays of high-mindedness, patriotism, innuendo, sarcasm, repetition, and the big lie.
Pepsi Commercial. Youtube. Youtube, 12 June 2006. Web. 11 Mar. 2014.
For Everybody- Coca-Cola Commercial. Youtube. Youtube, 31 Aug. 2009. Web. 11
Mar. 2014. <
Engel, S. Morris. An Introduction to Informal Fallacies. Sixth ed. Boston/New
York: Bedford/ St. Martins, 2000. Print.
"Logical Fallacies." Lexiconic. N.p., 14 Dec. 2001. Web. 11 Mar. 2014.
<http://learn.lexiconic.net/fallacies/>.
- "Because you are a college audience, I know I can speak to you about difficult matters seriously."
- Many people buy extended warranties, therefore it is wise to buy them
- "Sony. Ask anyone."
- "Great American soup. About as close as you can get to homemade without making it yourself."
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