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THE WAY TO SUCCESS
SPOTIFY
Spotify
Why you should (not) invest in Spotify-shares right now?
Briefing
- Spotify has never made a profit.
- Counts the likes of Apple and Amazon as competitors
- Estimated 40% share of the global music streaming market
- user numbers are expected to increase to 170 million
- With paying subscribers expected to rise from 71 million to 90 million
Spotify Lmt.
03.04.2018: A Spotify banner adorns the facade of the New York Stock Exchange
HISTORY
- founded in April 2006
- available in 69 countries
- number of premium subscribers grew 46% in 2017
- Valuation: $8 billion
- Staff: 2,000
- Headquarters: Stockholm, Sweden
History
Sales by Region
Share of Spotify’s monthly active users worldwide in 2017, by region
159 million active users worldwide
Rest of World
America
Europe
15.9 million active users (10 %)
58.83 million active users (37 %)
North America:
50.88 million active users (32 %)
Latin America:
33.39 million active users (21 %)
Statistic
Revenue & Cost Leaderboard
2012 - 2015
Cost Leaderboard
- revenue growth by almost 80 percent from 2014 to 2015
- 2015: total revenue of EUR 1.9bn
- almost 90 percent (EUR 1.7bn) derives from paid subscription and 10 percent (EUR 200m) from advertisements
Expenses
Innovation of Spotify
Innovation
Market leader!
Why is Spotify a "First Mover"
- adding algorithmically smart playlists like Fresh Finds and Release Radar
- integrate Spotify into matchmaking apps like Bumble and Tinder
- listening patterns produce data the company can use to identify artists’ superfans
"You need other parties equally as invested as the label. We’re stepping up as one of those other parties." - CEO EK
Investing is worth!
Stock Market
Music will always be a part of our life, it is my passion to make music, to dance to music and to live for music. #yolfm
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